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Marketing Project Manager
1 month ago
Adecco Creative and Marketing has partnered with a financial institution to hire a Brand Marketing Project Manager.
This is a 40 hour/week, hybrid position, sitting onsite in Plano, TX T-Th. The pay is $32-$37.20/hr.
Responsibilities:
Act as the Brand representative for a designated product, autonomously driving strategic brand marketing goals
Lead strategic brand development of ongoing and new acquisition campaigns and testing initiatives for the Auto business
Develop creative briefs and work closely with creative partners to bring the business intent to life via compelling marketing channel creative deliverables
Serve as key liaison for and collaborate with cross-functional teams including partners from: Operations, Business Analysts, Product owners, Creative, Legal, etc.
Collaborate with analysts to understand total business performance and build on analysis to identify new opportunities and optimize marketing testing strategies around creative and audience segmentation
Synthesize research insights, marketing trends, competitive landscape, and macro external factors to identify new strategic recommendations to improve results and Brand impact, coordinating with cross-functional teams
Tell consistent and compelling stories about our products and services, while also championing our brand and the end customer experience
Facilitate the creative to execution process, gaining deep understanding of the nuances of our channel-specific executional systems, processes and procedures
Influence internal decision makers with formal recommendations and informal networking through excellent communication
Act as a steward for well-managed processes, identifying opportunity gaps where uncovered
This person should bring:
An entrepreneurial spirit, initiative, leadership, creativity, balance of proactive and reactiveness, and drive for results
Experience leading and managing creative processes, working with creative teams
Excellent judgment to manage the details of multiple projects, deadlines, and changing priorities simultaneously while maintaining excellent and accurate work
Multi-channel marketing and direct response experience, including direct mail, e-mail, web and app marketing.
A passion for leveraging data, metrics, and insights to drive results and turn learnings into actionable implications to form a marketing strategy and go-to-market approach
A curious mindset, ready to dig in on consumer attitudes/behaviors/trends and draw implications for marketing
Highly effective communication skills with outstanding writing, editing, and presentation abilities
Qualifications:
Bachelor's Degree or military experience
Masters in Marketing or MBA (preferred)
Experience in financial services marketing
Experience with direct response marketing, brand marketing, or direct-to-consumer marketing focus
Experience presenting to senior leadership
Benefit offerings include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401k plan. Our program provides employees the flexibility to choose the type of coverage that meets their individual needs.
Must be authorized to work in the U.S. without employer sponsorship.
Available paid leave may include Paid Sick Leave, where required by law; any other paid leave required by Federal, State, or local law; and Holiday pay upon meeting eligibility criteria.
Equal Opportunity Employer/Veterans/Disabled
To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to
The Company will consider qualified applicants with arrest and conviction records.
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