Performance Marketing Manager

1 month ago

Chicago, Illinois, United States Industrious Full time

About the Company:

Industrious is the largest premium workplace-as-a-service provider and home to the highest-rated workplaces in the industry. Everything we do comes down to creating great days for teams of all sizes and stages, including our own. We believe that what makes a great day at work is the people on your team and the problems you get to solve together. We're looking for people who love thinking outside the box and thrive in a truly collaborative setting. As teammates, we encourage new ideas and toast every win. We're excited about having a meaningful impact on people's workplace experience.

Great days also start when everyone can be their authentic self at work. Diversity of backgrounds, thoughts, and ideas is critical to our success in delivering great workplace experiences, both for our members and for each other. Industrious is committed to creating an inclusive, respectful environment that embraces your individuality and quirkiness. You are valued for who YOU are. We celebrate our people as individuals who can accomplish great things when we work together as one team.

We are proud to have been recognized as one of America's 500 fastest-growing companies in 2020 by Inc. Magazine and one of Forbes' Best Startup Employers.

About the Role

This role is open to candidates residing in any of the following cities: New York City, Boston, Washington DC, Atlanta, Miami or Chicago.

We are seeking a seasoned Performance Marketing Manager to join our dynamic team at Industrious. In this role, you will lead the day-to-day execution of our Paid Search and Paid Social campaigns, in addition to other acquisition marketing tactics. The role will combine "hands-on-keyboard" campaign execution with the ability to strategize and optimize performance marketing campaigns that feed our sales funnel.

The ideal candidate will have a strong background driving acquisition via Search & Social, while maintaining a keen eye for finding other new and exciting ways to bring qualified leads into an onboarding pipeline. This may include some of the following channels: Programmatic Media, Out Of Home, Direct Mail, and Audio.

What sets this role apart from other "Performance" or "Acquisition" roles in the marketplace is that we believe building demand for our business feeds our acquisition engine so you will have the opportunity and be empowered to expand outside of channels and tactics that are traditionally pure-play acquisition or search.

Reporting directly to our Senior Manager of Performance Marketing, you'll work closely with local operations teams in our 60+ markets across the US to optimize spend to suit business needs. You'll also have oversight and management into our growing international footprint, giving you the chance to work with global stakeholders with abundant internal visibility.
Key Responsibilities:

  • Oversee and optimize Paid Search & Social campaigns across the US and International Markets, incorporating advanced analytics and reporting frameworks.
  • Develop and execute performance marketing strategies including the implementation of deep data analysis and construction of comprehensive reports.
  • Utilize insights from detailed reporting to identify trends and optimize strategies for the maximum impact on marketing objectives.
  • Deliver consistent weekly and monthly performance presentations for Leadership, Sales, and Marketing teams
  • Assume a pivotal role in evaluating and implementing new acquisition channels, including Direct Mail, Digital Out of Home, and Digital Audio.
  • Efficiently manage and allocate market-specific US budgets, ensuring optimal distribution of funds across various channels and campaigns, providing transparency and accountability to the Finance team.
  • Lead the strategy for market-specific Search and Social campaigns in EU/UK markets and guide decisions and improve conversion rates
  • Exhibit a strong and informed perspective on Landing Page optimization – both in terms of testing and design – within our Conversion Rate Optimization (CRO) framework.
  • Work alongside our Marketing Operations teams to optimize lead flow journeys via Hubspot.


Job Requirements:

  • 4+ years of experience managing paid search and social campaigns -- with hands-on keyboard experience in the Google and Meta platforms.
  • Prior management of a $5M+ annual budget for a fast scaling, high-growth business.
  • Experience reporting on campaign performance and generating actionable recommendations for optimizing campaigns.
  • Familiarity with Web Testing platforms (such as Intellimize, Optimizely, Hotjar, Google Optimize, Crazy Egg, VWO) with a track record of conceiving and implementing A/B tests.
  • Strong communication skills and comfort collaborating with cross-functional teams consisting of senior-level colleagues.
  • 4-year college degree is preferred, but not required.


Compensation:

The annual base compensation range for this role is between $95,000 and $105,000. The successful candidate's actual base compensation will be based upon a variety of factors, including but not limited to work experience, job-related knowledge, skills, and professional qualifications.

You will also be eligible for an annual bonus calculated based on individual and company performance.

Base and bonus compensation are just two components of Industrious' total compensation package that may be available to employees. Other great employee perks and benefits include heavily subsidized healthcare plans, generous paid time off, company stock options, wellness programs, professional development grants, 401k plan, and many other benefits, subject to applicable eligibility criteria and company policies.



Industrious in the News:

  • The Great Room by Industrious launches first Australian Coworking space in Sydney
  • What Makes a Good Flex Space Location: Industrious' CEO Weighs In
  • Why Are Remote Corporate Workers Having More Fun? Co-Working Spaces
  • Instacart unveils coworking space tie-up

  • Account Manager

    4 days ago

    Chicago, Illinois, United States Digital Remedy Full time

    About the RoleWe are seeking a highly motivated and experienced Sales Executive to join our fast-growing Sales team at Digital Remedy. As an Account Executive, you will be responsible for securing and growing advertising revenue by supporting marketers looking to buy, manage, optimize, and measure their programmatic media campaigns with a particular focus on...

  • Performance Marketing Strategist

    2 days ago

    Chicago, Illinois, United States Epsilon Full time

    Job DescriptionEpsilon, a leading global advertising and marketing technology company, is seeking a highly skilled Performance Marketing Manager to join our growing Performance Marketing team. This role is focused on B2B lead-generating performance media channels supporting the marketing initiatives of Epsilon.The Performance Marketing team helps to drive...

  • Marketing Campaign Manager

    4 days ago

    Chicago, Illinois, United States Allied Global Marketing Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Campaign Manager to join our team at Allied Global Marketing in Chicago, IL.Key ResponsibilitiesConceptualize and execute 360 marketing campaigns to drive business growth and client satisfaction.Negotiate trade agreements with media partners to secure coverage and promote client...

  • Account Director

    3 months ago

    Chicago, Illinois, United States GainShare Performance Marketing Full time

    GainShare is a full-service independent Performance Marketing Agency, focused on gaining market share for our clients. GainShare delivers results by navigating across messaging, creative, media, technology, and data. With years of successful campaigns for brands and their products, GainShare specializes in delivering new customers for challenger brands and...

  • Performance Marketing Manager

    23 hours ago

    Chicago, Illinois, United States Mediabistro Full time

    About the RoleWe are seeking a highly skilled Performance Marketing Manager to join our team at Epsilon. As a key member of our Performance Marketing team, you will be responsible for driving demand and lead-generation outcomes that lead to an effective sales pipeline.Key ResponsibilitiesOwning the paid search channel across from strategic development of...

  • Search Performance Marketing Specialist

    6 days ago

    Chicago, Illinois, United States Empower Media Full time

    SEARCH PERFORMANCE MARKETING SPECIALISTAbout Empower MediaEmpower Media stands as the largest woman-owned media agency in the United States. We cultivate proactive collaborations with our clients, embracing the philosophy of "What If". Our approach challenges conventional methods and reveals additional avenues for growth through our proprietary technology....

  • Search Performance Marketing Specialist

    7 days ago

    Chicago, Illinois, United States Empower Media Full time

    SEARCH PERFORMANCE MARKETING SPECIALISTAbout Empower MediaEmpower Media stands as the largest woman-owned media agency in the United States. We forge proactive partnerships with our clients, embracing the philosophy of "What If". Our mission is to challenge conventional methods and discover new avenues for growth through our proprietary technology. We...

  • Search Performance Marketing Specialist

    2 weeks ago

    Chicago, Illinois, United States Empower Media Full time

    SEARCH PERFORMANCE MARKETING SPECIALISTAbout Empower MediaEmpower Media stands as the largest woman-owned media agency in the United States. We forge proactive collaborations with our clients, embracing the philosophy of "What If". Our mission is to challenge conventional thinking and identify additional avenues for growth through our proprietary technology....

  • Search Performance Marketing Specialist

    7 days ago

    Chicago, Illinois, United States Empower Media Full time

    SEARCH PERFORMANCE MARKETING SPECIALISTAbout Empower MediaEmpower Media stands as the largest woman-owned media agency in the United States. We cultivate proactive collaborations with our clients, embracing the philosophy of "What If". Our approach challenges conventional methods and identifies additional avenues for growth through our proprietary...

  • Search Performance Marketing Specialist

    6 days ago

    Chicago, Illinois, United States Empower Media Full time

    SEARCH PERFORMANCE MARKETING SPECIALISTAbout Empower MediaEmpower Media stands as the leading woman-owned media agency in the United States. We cultivate proactive collaborations with our clients, embracing the philosophy of "What If". Our mission is to challenge conventional approaches and discover additional avenues for growth through our proprietary...

  • Search Performance Marketing Specialist

    2 weeks ago

    Chicago, Illinois, United States Empower Media Full time

    SEARCH PERFORMANCE MARKETING SPECIALISTAbout Empower MediaEmpower Media stands as the largest woman-owned media agency in the United States. We cultivate proactive collaborations with our clients, embracing the philosophy of "What If". Our mission is to challenge conventional methods and discover additional avenues for growth through our proprietary...

  • **Manager, Celebrity

    4 days ago

    Chicago, Illinois, United States The Marketing Arm Full time

    About The Marketing ArmThe Marketing Arm (TMA) is a leading marketing and entertainment agency that creates cultural resonance for brands. We are a team of creatives, strategists, and innovators who are passionate about making a lasting impact in the entertainment industry.Job OverviewWe are seeking a highly skilled and experienced Manager of Celebrity &...

  • Senior Performance Marketing Strategist

    6 days ago

    Chicago, Illinois, United States Glassdoor Full time

    Senior Performance Marketing AnalystWe are seeking a highly skilled Senior Performance Marketing Analyst to join our Marketing Analytics team at Glassdoor. As a key member of our team, you will play a pivotal role in fostering a data-driven culture and driving business growth through data-driven insights.About the Role:Develop Data-Driven Insights: Create...

  • Sr. Marketing Performance Analyst

    1 month ago

    Chicago, Illinois, United States Glassdoor Full time

    Why Glassdoor?When you work for Glassdoor, you help people everywhere get ahead in work and life. That's because we're moving fast to become the leading community for workplace conversations. Every day, we foster radical transparency by giving professionals a platform to connect authentically and anonymously. Think real talk with real people — plus company...

  • Rockit Ranch Productions- Marketing Coordinator

    4 weeks ago

    Chicago, Illinois, United States RRP - Marketing Coordinator Full time

    Job Title: Marketing CoordinatorLocation: Chicago, IL (Hybrid)Reports To: Director of MarketingGeneral Overview: The Marketing Coordinator will play a crucial role in executing all marketing-related functions for Sunda and Blueprint Underground Cocktail Club. Reporting to the Director of Marketing, this role will encompass a wide range of responsibilities,...

  • Senior Copywriter for Performance Marketing

    1 week ago

    Chicago, Illinois, United States Dentsu Creative Full time

    Dentsu Creative is seeking a talented Senior Copywriter to join our dynamic Performance Creative team, dedicated to serving one of our prominent global financial services clients. Reporting directly to the Associate Creative Director of copy, you'll collaborate closely with internal partners to develop compelling creative solutions that drive impactful...

  • Strategic Marketing Analyst

    6 days ago

    Chicago, Illinois, United States Glassdoor Full time

    Senior Performance Marketing AnalystWe are seeking a highly skilled Senior Performance Marketing Analyst to join our Marketing Analytics team at Glassdoor. As a key member of our team, you will play a pivotal role in fostering a data-driven culture and driving business growth through data-driven insights.About the Role:Develop Data-Driven Insights: Create...

  • Director of Market Research and Insights

    1 week ago

    Chicago, Illinois, United States Marketing Management Analytics, Inc. Full time

    About the RoleWe are seeking a highly skilled and experienced Director of Market Research and Insights to join our team at Marketing Management Analytics, Inc. As a key member of our organization, you will play a critical role in driving business growth through data-driven insights and strategic market research.Key ResponsibilitiesLead and consult with...

  • Global Vice President of Performance Marketing and Analytics

    2 weeks ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Company Overview: Publicis Groupe is a leading global communications organization that prides itself on delivering innovative solutions and exceptional service to its clients. Our culture emphasizes collaboration, creativity, and a commitment to excellence.Position Summary: We are seeking a Global Vice President of Performance Marketing and Analytics to lead...

  • Marketing Manager

    2 months ago

    Chicago, Illinois, United States Marriott International Full time

    Job Number Job Category Sales & MarketingLocation Renaissance Chicago Downtown Hotel, 1 West Wacker Drive, Chicago, Illinois, United States VIEW ON MAP Schedule Full-TimeLocated Remotely? NRelocation? NPosition Type ManagementJOB SUMMARYPromotes on-brand messaging to customers through traditional, digital, and social media channels with the goal of driving...