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Copy Creative

2 months ago

San Francisco, California, United States Kikoff Full time

This role is a 90 day contract to hire role.

Sure, you can write copy (in your sleep)—but for you, producing great copy is muscle memory at this point. You're ready for more. You want to tackle everything and anything you can. You're looking to go, grow, and level up. Sound familiar? You're what we're looking for—let's chat.

The gist:

We're looking for a performance copywriter who thinks like a creative but works like an engineer. You know the value of using AI supplements to cut out busy-work—but laugh at the idea that ChatGPT could ever replace quality creative work. You're a high-efficiency output machine who can churn out ad & product copy in their sleep & always asks "what are we testing?". You have a knack for iteration, familiarity with organic & paid channels, and a willingness to jump on anything and everything that "needs a rewrite." Your perfect day might look like this: Favorite album on repeat, Blue Bottle latte in hand, & a pile of video scripts you know you'll get done in time for happy hour. Our team is young, hungry, and scaling fast—and as a data-driven company, we're big on numbers. If you're looking to play a key role in building out our ground-floor creative machine—and learn more in a year than most learn in five—you've come to the right place. In addition to owning ad copy & paid social video concepting, you'll also have endless opportunities to take on email, product, & brand copy experiments. Because our creative output is video-first, any interest or experience in video production or early-stage agency work is a huge bonus.

What you'll do:

  • Write ad copy seen by millions of people.
  • Concept, craft, & iterate upon messaging for web, video, marketing design, & product
  • Design & deploy iterative A/B copy tests based on audience insights & key performance metrics
  • Work to understand test results and incorporate learnings into future iterations
  • Help to build & bulletproof brand voice consistency across your projects.
  • Provide excellent, thoughtful insight and feedback
  • Contribute to brainstorming sessions across many projects, not only your own.
  • Become an expert in crafting clean, testable, & measurable copy across multiple user acquisition channels, from paid social to TV

What we're looking for:

  • A tactical hustler with a knack for punchy copy & a scientific approach to creative development.
  • 1-2 years of experience crafting marketing copy (Google Suite, project management platforms)
  • You have a keen eye for empirical strategy, and can help create A/B tests and clean, measurable hypotheses behind the copy you write
  • Empathetic. You take time to understand the audiences you write for—and speak directly to their needs and emotions.
  • Analytical. You're not afraid to dive into the data, using audience insights to help shape your copy.
  • Collaborative. You'll work side-by-side with designers, marketing managers, and more.
  • Articulate. You can express the intentions behind your words and ideas.
  • Open & hungry to learn. We've developed a proven strategy for high-performance creative—so an openness to learning how we do things is a must, coupled with a hunger to evolve, adapt, and build upon existing approaches.

Bonuses

  • Experience working with talent, creators, influencers, and/or video production teams
  • Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects)
  • Campaign dashboards & media buying familiarity
  • Social media fanatic (you know what's trending, what works, & what's next)

Why Kikoff:

This is a consumer fintech startup, and you will be working with serial entrepreneurs who have built strong consumer brands and innovative products. We are backed by some of Silicon Valley's top VCs, including GGV capital, Lightspeed Ventures, Female Founders Fund, and others. We value extreme ownership, clear communication, a strong sense of craftsmanship, and the desire to create lasting work and work relationships. Yes, you can build an exciting business AND have real-life real-customer impact.

Compensation Range: $85K - $115K