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Ad Ops Coordinator

3 months ago

Santa Monica, California, United States RPA Full time

We're RPA: an independent advertising agency that puts People First. It's a unique philosophy for a different kind of agency: where we aspire to create work that truly matters to people, for brands that respect and value people, with a team we empower and treat like people. And we do it all in the heart of sunny Santa Monica, California.


Why You'll Never Want to Leave

Our People First philosophy means creating a culture where people like you can thrive, do meaningful work, and — we hope — stick around for a while. In an industry known for high turnover, people at RPA seem to recognize the value of an environment that truly wants to support our Associates' lives and career growth.

Who You'll Be Collaborating With

Every day, you'll be teaming up with a diverse, enthusiastic, multi-disciplinary team of professionals with a smart sense of humor and a strong desire to grow and develop.

An Ad Ops Specialist who was born in Los Angeles, loves traveling, trying new hobbies, and exploring her creativity

An Ad Ops Supervisor who loves surfing, playing tabletop games, or stressing over every pitch of a Dodgers game

An Associate Director who is an LA transplant from NYC who is currently raising 2 toddlers in beautiful SoCal

Job Summary

Do you have a passion for cars? How is that apartment search going? The Ad Ops team is looking for their next rockstar Ad Ops Coordinator working on the iconic Honda and CoStar brands. You can be part of the Honda team that is transforming how we are creating personalized ads based on real-time data. On the CoStar team, you will be working on innovative solutions in the commercial real estate industry. We seek minds that enjoy and are comfortable with technology (i.e. coding, websites, tagging). Individuals who have an earnest curiosity to problem solve and will help maintain data that are compliant with privacy laws. A natural collaborator who enjoys working with others, is organized, and is flexible to accommodate sudden changes while collaborating with media teams, account teams, and vendors to implement and oversee digital ad campaigns.

What You'll Be Working On

  • Owning the trafficking process from start to finish, ensuring to Q/A all assets to ensure they are to spec, and pulling reporting to ensure campaign effectiveness
  • Working with Digital Marketing Platforms such as CM360 and with 4th party vendors such as IAS, Comscore, Millward Brown, Nielsen, JD Power, etc.
  • Work with various DCO vendors: Innervate, Doubleclick Dynamic, Flashtalking, etc. to traffic out dynamic assets according to campaign KPIs
  • Coordinate with external partners, creative agencies, and internal teams to ensure the timely launch of campaigns
  • Maintain and steward the trafficking process and timelines, and develop an understanding of the time required per task.
  • Working with internal teams to strategize floodlight placement on the websites
  • QA site tags in staging and live environment to ensure they are firing on the sites by leveraging web debugging tools
  • Tagging maintenance and upkeep, tracking removal dates for all tags,
  • Troubleshoot any campaign issues

How You'll Excel In Your Role

  • Proactive, organized, and dependable
  • Strong communication skills
  • Team Player who is a strong collaborator and who can manage up when needed
  • A genuine interest in learning about Ad Tech or Coding
  • Experience Trafficking in DCM or any other major ad server
  • Working knowledge or curiosity of HTML/Javascript

Compensation

This is a non-exempt position and is eligible for overtime compensation.

The hourly rate for this position is $20.00 an hour, which is the equivalent of $36,400 gross pay a year.

Pay is not negotiable due to our pay equity policy. If you wish to learn more, please ask your recruiter to expand.