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Marketing Specialist

4 months ago

Lincoln, Nebraska, United States Bally's Twin River Lincoln Full time
Why Bally's?

Bally's Corporation is one of the world's leading entertainment companies, with millions of players across digital gaming platforms and traditional casino venues. Recognized for our innovation, energy, and dedication to creating thrilling gaming experiences, we were born to entertain.

A career with Bally's means starting on a path to endless possibilities. Our growing business is searching for service-minded individuals looking for a place to build and grow, excel, and truly make a difference. So, if you want to be challenged in an exciting and fast-paced environment, this is the place for you

The Role

The Marketing Specialist reports to the Regional Marketing & Promotions Manager as well as the Regional Direct Marketing & Advertising Manager. The Marketing Specialist will support the Bally's Lincoln & Bally's Tiverton Marketing team with Promotions, Gaming Tournaments, Events, Direct Marketing, Advertising and Call Center as needed.

ResponsibilitiesSpecific Duties And ResponsibilitiesAssist with Execution and Supervision of all Promotions, Special Events & Tournaments
Marketing calendar planning based on reimbursable and free slot play budgets
Creates promotional/event blocks
Back-up to promotional builds as needed
Procures/submits gift card and merchandise orders (Bally's Tiverton)
Reviews direct mail for accuracy
Free slot play code creation as directed
Assist with all invoicing, purchase orders, vendor forms and for direct marketing
Maintains knowledge of competitors' player tracking and casino marketing programs
Assist Marketing department as a whole with any miscellaneous needs as directed
Process returned mail and NCOA files
Answers "Contact Us" inquiries (Bally's Tiverton)
Orders supplies as needed (Bally's Tiverton)
Creates purchase orders as needed (Bally's Tiverton)
Submits Facilities requests as needed
Other Duties May IncludeProcessing Advertising invoices
Internal Static Signage
Assist with monthly direction and monitoring of Promotional Signage, A-Frames, Duratrans, Banner Vinyl's, and various departmental requests (closed for renovations, VIP lounge hours change, F&B specials, etc.)

Internal Digitals Signage
Monitoring all Scala signage for Concerts, Special Events, Promotions
Requests Directional Signage as needed

iViews
Ordering 3 shows/month
Approving before loading into system

Qualifications:This list of skills and requirements is illustrative only and is not a comprehensive listing of all skills and requirements performed by this position.Analytical Skills
Communication Skills
Critical-Thinking Skills
Ability to make sound and accurate decisions
Attention to Detail
Organizational and time management skills
Proficient in Microsoft Office
Ability to work a flexible and varying schedule to include evenings, weekends and holidays
Ability to work at the Lincoln and Tiverton locations
Source: Hospitality Online