VP, Social Media And Influencer Marketing

2 months ago


Hollywood, California, United States Hourglasscosmetics Full time

HOURGLASS COSMETICS – VP, Social Media and Influencer MarketingFollowing its debut at Barneys New York, the brand has expanded into Bergdorf Goodman, Sephora, Nordstrom, and Space NK in the U.S. and into 1,000 doors worldwide.This exciting leadership role will oversee the global Social and Influencer Marketing division by driving innovation and strategic leadership to build brand awareness, audience engagement and revenue for Hourglass.This role will develop and manage the global social media strategy, global influencer marketing strategy, lead social-first creative storytelling to create high-impact content across platforms.Deep understanding of social media best-practice for modern luxury brands and experience with influencer marketing and paid social is a must.This position requires a proactive, strategic and creative leader with experience running a global social media or influencer marketing division.Develop global influencer marketing strategy, including setting KPIs, global criteria, affiliate programsDigital native, with strong ability to create brand continuity across priority platforms, including IG, TikTok, YouTube, Pinterest, and regional social platforms



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