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Independent Social Media Content Producer

2 months ago

Hollywood, California, United States Razorfish Full time
Job Overview

Company Overview:
Welcome to Razorfish, a leader in the marketing sector with a rich history in digital innovation. Since our inception, we have embraced the power of diverse perspectives to drive creativity and inclusion. Our mission is to connect with audiences in meaningful ways, and we are looking for talented individuals to join our dynamic team.

Position Summary:

As a Freelance Digital Content Specialist, you will be an integral part of our vibrant social media team, focusing on a sports-centric streaming platform. Your role will involve crafting engaging, social-first content that resonates across platforms such as TikTok, Instagram, YouTube, Facebook, and X.

This position emphasizes the creation of trend-driven social media content related to various sports. You will collaborate with social strategists, community managers, and a creative director to identify trending topics, cultural moments, and community interactions, generating content that effectively engages the audience.

Key Responsibilities:
  • Identify and analyze relevant sports trends across social media platforms, particularly TikTok, Instagram, and YouTube.
  • Develop creative concepts for social content, including mood boards and storyboards to communicate your vision.
  • Collaborate with producers to bring your content ideas to fruition, utilizing existing brand assets or capturing original content during events.
  • Edit content to enhance engagement, incorporating elements such as text overlays, music, and visual effects.
  • Contribute to larger campaign strategies in partnership with the creative director and external agencies.
  • Provide timely support for real-time content creation needs as they arise.
Qualifications:
  • A profound passion for sports and a keen understanding of audience engagement.
  • 3-5 years of experience in social media marketing, particularly in a content creation role.
  • Demonstrated ability to produce compelling social-first content, especially video, for recognized brands.
  • In-depth knowledge of major social media platforms and their unique features.
  • Proficient in video editing software, including Adobe Premiere Pro, Final Cut Pro, and CapCut.
  • Strong graphic design capabilities, particularly with Adobe Creative Suite.
  • Ability to capture high-quality photography, especially in dynamic environments.
  • Experience in crafting attention-grabbing, SEO-optimized copy for social media posts.
Success Factors:
  • Extensive knowledge of the sports landscape and effective strategies for engaging fans.
  • Insight into the current sports streaming environment and marketing tactics.
  • Ability to independently generate and articulate creative ideas.
  • Awareness of cultural trends within the sports domain on social media.
  • A passion for creating standout content that aligns with platform norms.
  • Proactive in suggesting innovative content strategies to enhance brand engagement.
  • Capacity to work efficiently under tight deadlines and adapt to changing circumstances.
  • Understanding of social media analytics and content virality.
  • Detail-oriented with strong organizational skills.
  • Excellent communication skills, both written and verbal, with the ability to present ideas clearly.
  • Collaborative mindset with strong interpersonal skills.
  • Experience with AI tools is a plus.

Equal Opportunity Statement:
Razorfish is committed to fostering an inclusive workplace. We welcome applicants from diverse backgrounds and are dedicated to providing equal employment opportunities without regard to race, color, ethnicity, religion, gender, sexual orientation, or any other characteristic protected by law.