Senior Product Manager

1 month ago

Pleasanton, United States BayOne Solutions Full time

Join a leading technology company dedicated to transforming the digital landscape for businesses and consumers alike. Our innovative solutions in audience management, adtech, and coupons & promotion empower clients to optimize their marketing strategies and drive substantial growth.


We are seeking Senior Product Managers with expertise in different Skills namely Audience Management / Adtech / Coupons & Promotion to join our dynamic team in Pleasanton, CA (Hybrid)


1 - Senior Product Manager - Audience Management

  • Develop and manage product roadmaps for customer (shopper) identity across our web sites and mobile applications, aligned to strategic goals and technical needs.
  • Partner with our ad sales team, engineering and data science to produce the data requirements and build durable, privacy-compliant identity technologies.
  • Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media, driven by customer identity solutions.
  • Establish metrics to track the impact of improvements in customer identity on revenue and growth targets.
  • Build collaborative relationships with key stakeholders, gaining alignment and buy-in.
  • Navigate and solve problems within a complex matrix environment.


2 - Senior Product Manager - Adtech & Media

  • Develop and manage product roadmaps for user experiences of advertisers and internal ad delivery team, aligned to strategic goals and technical needs.
  • Partner with our ad sales team, client success and engineering to produce the functional and UX requirements for advertiser interfaces.
  • Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media, driven by front-end user experiences.
  • Establish metrics to track the impact of user experience improvements on revenue and growth targets.
  • Build collaborative relationships with key stakeholders, gaining alignment and buy-in.
  • Navigate and solve problems within a complex matrix environment.


3 - Senior Product Manager - Coupons & Promotion

  • This role will involve collaborating with partners who source coupons and spearheading initiatives to enhance the consumer experience.
  • Currently, there are eight different ideas being explored. The individual in this role will take ownership of each idea, thinking through the necessary systems and engaging with stakeholders to drive clarity. The focus will be on strategic oversight rather than heavy engineering, as we have a dedicated engineering team.
  • A successful candidate should be able to navigate the integration of Order Management Systems (OMS) and loyalty programs, ensuring timelines are met.
  • The role requires setting high-level, long-term goals for digital coupons, envisioning the future direction, and exploring additional opportunities for innovation.
  • The individual will be responsible for building a solid product with an easy-to-use flow for coupons, ensuring a seamless experience for consumers.



If you are a visionary product leader with a passion for Audience Management, Adtech, Coupons & Promotion or Yield Management / Inventory Management, we want to hear from you. Please submit your resume and a cover letter outlining your relevant experience and achievements to [asaxena@bayonesolutions.com] with the subject line "Senior Product Manager Application - [Preferred Domain]".

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