Media Reputation Manager

1 month ago


Fort Lauderdale, United States Hallandale Pharmacy Full time

Job Description

As a Media Reputation Manager you will be directly involved in maintaining and enhancing Hallandale Pharmacy’s image on various media platforms. You will also be involved in the marketing efforts of the company to help promote our services to the community we serve. This position reports to the VP of Business Operations. The duties and responsibilities of this role include, but are not limited to:


Duties & Responsibilities

  • Manage company’s reputation on various media platforms
  • Manage customer reviews and customer feedback
  • Manage all company social media accounts and website
  • Manage, develop and oversee social media strategy and content
  • Develop content for dissemination via press releases, social media, websites, and other distribution channels.
  • Identify press opportunities through evolving issues.
  • Promptly respond to all media traffic
  • Ensure that key messages align with vital business strategies
  • Serve as the organization’s media liaison and formal spokesperson
  • Conduct press conferences and briefings
  • Scan the media marketplace to keep up-to-date on the latest media trends
  • Monitor online and offline campaigns, and report on results
  • Generate monthly statistical reports with social analytics and trends to track growth
  • Measure web traffic and monitor SEO
  • Report on online reviews and feedback
  • Increase social media following


Knowledge & Skills

  • Excellent verbal and written communication
  • Ability to conduct press conferences and briefings
  • Ability to work under pressure and meet deadlines
  • Excellent interpersonal, communication, and public speaking skills


Experience

  • 3 years of Media and Public Relations, or related fields such as Marketing and Online Reputation Management required
  • Bachelor’s degree in communications/media or related field
  • Proven track record of successfully maintaining Social Media sites
  • Experience with developing and maintaining a company website
  • Proven experience with building effective media campaigns


Physical Requirements

  • Prolonged periods of sitting at a desk and working on a computer
  • Must be able to lift 15 pounds at times
  • May be required to travel for business purposes (25%)


FLSA: Exempt Position


Work Location: On site



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