Marketing Specialist
2 months ago
Responsibilities
- Develop and execute product strategies to drive growth and meet business objectives.
- Conduct market research to identify trends, customer needs, and competitive products.
- Collaborate with cross-functional teams, including sales, PR, RA & QC, and SCM to ensure successful product launches and ongoing product management.
- Define and prioritize product features, enhancements, and improvements based on market feedback and business goals.
- Create and maintain product roadmaps, timelines, and documentation.
- Analyze sales data and market performance to make informed decisions on product portfolio optimization.
- Stay updated on industry trends and emerging technologies relevant to our product offerings.
- Work closely with vendors, agencies, and internal teams to ensure product quality, availability, and cost-effectiveness.
- Drive continuous improvement and innovation in product development processes.
Qualifications
- Bachelor’s degree in business, Marketing, or a related field.
- At least 2~3 years of work experience in related fields.
- Proven experience as a Product Manager in the food or consumer goods industry with
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent project management and organizational skills.
- Effective communication and collaboration abilities to work across different teams.
- Passion for food products and understanding of consumer preferences.
- Familiarity with regulatory requirements related to food products is advantageous.
- Bilingual in Korean is preferred.
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