Events & Community Marketing Lead

1 month ago

Santa Clara, United States Eltropy Full time

As the fastest-growing private company in Silicon Valley, Eltropy has grown at an average of 134% over the last 5 years and increased CFI customers in the U.S. from 0 to 600. With its unified conversations platform including contact center voice, GenAI and cross-sell/up-sell opportunities Eltropy is expected to maintain high growth over the next many years.


Job Description

Eltropy is looking for an innovative, creative, and passionate Events and Community Marketing lead to be responsible for supporting our event marketing strategy and managing our expanding user community. This role includes but is not limited to: trade show planning and attendance, securing speaking opportunities and attending industry events. You will manage the day-to-day KPIs, reporting, and target funnel activities to maximize pipeline generation and conversions. 


What You'll Do:

  • Support marketing leaders with field and virtual event (trade shows and webinars) strategy including but not limited to: identifying key events, internal team training for attendees, maintaining pre- and post-show communication, and event attendance
  • Drive lead generation via field events in partnership with Sales 
  • Coordinate the operations of our growing User Community to meet engagement and membership goals 
  • Analyze, track, and report on event ROI based on events pipeline, revenue, and MQL metrics
  • Responsible for ordering and tracking event inventory including collateral, giveaways, etc.
  • Manage event marketing material and equipment set up and tear down


What You'll Need:

  • Bachelor’s Degree in Business, Communications, Marketing preferred
  • Proven ability to articulate value propositions differently according to industry and customer needs
  • 2+ years of related events marketing experience in the B2B space 
  • Ability to thrive in a fast-paced, team-oriented environment
  • Proficiency in SFDC, Hubspot, Google Analytics, and website authoring tools (e.g., WordPress) is a plus 
  • Strong organizational skills: This would include excellent project management skills with the ability to work on multiple projects at once
  • Excellent verbal and written communication skills
  • Proficiency of G-Suite (Docs, Sheets and Sheets) and Office 365
  • Role requires to work from the Santa Clara, California office as per company guidelines


Travel Requirements: This role will involve 50% domestic travel 


Benefits & Perks

  • Medical, Dental & Vision benefits
  • Available 401k plan with company match(subject to eligibility requirements)
  • Robust PTO offerings including: major holidays, unlimited vacation, sick, personal, & volunteer time


Eltropy Values:

  • Customers are our North Star
  • No Fear - Tell the truth
  • Team of Owners


About Eltropy (www.eltropy.com) - 

Eltropy is a rocket ship FinTech on a mission to disrupt the way people access financial services. Eltropy enables financial institutions to digitally engage in a secure and compliant way. Using our world-class digital communications platform, community financial institutions can improve operations, engagement and productivity. CFIs (Community Banks and Credit Unions) use Eltropy to communicate with consumers via Text, Video, Secure Chat, co-browsing, screen sharing and chatbot technology — all integrated in a single platform bolstered by AI, skill-based routing and other contact center capabilities.


Eltropy is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

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