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Marketing Strategist

2 months ago

Santa Ana, California, United States AMP Branding Full time

Job Summary

We are seeking a highly skilled Marketing Specialist to join our team at AMP Branding. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.

Key Responsibilities:

  • Product Advocacy: Collaborate with the product team to educate internal and external stakeholders about our product features and benefits.
  • Content Creation: Develop high-quality content, including sales enablement documentation, case studies, product videos, website copy, and blog posts, to articulate the value proposition of our products.
  • Stakeholder Engagement: Assist sales team members on calls with prospects to provide in-depth product information and support.
  • Marketing Strategy: Craft and execute marketing strategies to promote our products and drive customer engagement.
  • Performance Measurement: Analyze and optimize the buyer journey to improve product feature adoption and usage.

Requirements:

  • Education: Bachelor's degree or equivalent work experience.
  • Experience: Proven experience in digital marketing, product marketing, and/or product management.
  • Communication Skills: Excellent written and verbal communication skills, with a strong ability to present and sell ideas.
  • Technical Skills: Proficiency in content management systems and ability to build product pages, optimize conversion paths, and create dynamic calls-to-action.
  • Collaboration: Ability to work effectively in a collaborative, cross-functional environment.

About AMP Branding:

AMP Branding is a dynamic and innovative company that values creativity, teamwork, and customer satisfaction. We are committed to delivering exceptional products and services that meet the evolving needs of our customers.