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Marketing Communications Specialist

2 months ago

Westminster, United States Highridge Medical Full time

Job Summary:

Highridge Medical Spine is hiring a Marketing Communications Specialist who will assist with the development of communication strategies and formulating recommendations for programs and involved with the implementation of those programs through internal resources or outside vendors. Special focus on two areas – project management of web and a mix of interactive tools (to include mobile applications, and interactive animations and trainings) and maintenance of a global marketing support function.


Principal Duties and Responsibilities:


  • Assists with the development of a comprehensive Web / evolving interactive development and management strategy. Interactive tools will include, but are not limited to, 3D and interactive product animations and training tools, as well as mobile applications. · Responsible for the implementation of divisional digital strategy and project management of its components.
  • Assists with the development of a global markets support strategy across the corporate and product brands. · Responsible for the tactical implementation of the global marketing strategy. · Support marketing communications and their print and digital media development.
  • Ensure product content in print/cd/web is accurate and up-to-date.
  • Assists with scheduling, coordination of internal and external resources, scope control, cost accounting, technical issue resolution, and developing a project work plan.
  • Active participation in new development including estimating project scope, costs, duration, and resource requirements in written proposals.
  • Assist in the documentation of requirements analysis, design specifications, user’s guides, installation guides, or custom training materials.
  • Work with Market Communications department to ensure the current product images for all product lines are used.
  • Ensure product information is consistent.
  • Work with stakeholders to incorporate user experience considerations in web site, print, and multimedia strategy development. Define and manage development of user experience.
  • Assist in recommending best practice solutions based on past experience, research, and visionary thinking.

This is not an exhaustive list of duties or functions and may not necessarily comprise all of the "essential functions" for purposes of the ADA.


Expected Areas of Competence (i.e., knowledge, skills, and abilities)


  • Strong understanding of Web site structure and strategy – information architecture, voice, content development and interactivity, as well as content management systems.
  • Strong interpersonal skills. Demonstrated ability to work effectively with IT, brand management, regulatory, legal, regional marketing management, sales personnel, surgeons, creative suppliers, technology consultants and other industry specialists.
  • Strong attention to detail and accuracy.
  • Highly motivated with excellent interpersonal and communication skills.
  • Solid project management, organizational and time management skills.
  • Background and knowledge of strategic marketing, brand development and management.
  • Ability to work quickly and accurately under pressure.
  • Good understanding of global marketing and/or business practices.
  • Good understanding of global orthopedic industry environment and competitive forces.


Education/Experience Requirements


  • Bachelor’s degree in advertising, communication, marketing, business or equivalent required. Minimum 1-3 years of relevant experience project management, and strategic downstream marketing required. 3+ years experience with interactive strategy preferred.
  • Other appropriate technical training plus equivalent on the job training/experience may be considered.


Travel Requirements

Up to 20%