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Director Marketing

4 months ago


New York, United States Tandym Group Full time


A health services network in New York City is currently seeking an experienced Marketing professional to join their staff as in Manhattan / Westchester County as their new Director of Marketing.
About the Opportunity:

  • Schedule: 3 days onsite, flexible choice of days
  • Setting: Healthcare / Nonprofit


Responsibilities:

The Director, Donor Marketing will be responsible for:

  • Leading a team of marketing professionals to drive donor engagement and acquisition
  • Translating enterprise donor engagement directives into actionable plans at the divisional level
  • Collaborating with enterprise and divisional teams to implement targeted marketing campaigns
  • Evaluating campaign performance and proposing necessary adjustments
  • Optimizing media relationships and expenditures to support strategic objectives
  • Collaborating with corporate communications on media communication strategies
  • Evaluating the effectiveness of local advertising opportunities and partnerships


Qualifications:

  • 10+ years of Marketing experience
  • Bachelor's and/or Master's Degree in Marketing, Communications, or Public Relations * Experience managing a small team of marketers
  • Experience in Pharma, Blood Donor, other Donor, or Hospital Marketing
  • Experience managing a small team of marketers
  • Experience working with multiple locations and remote teams
  • Strong leadership and management skills
  • Ability to quickly learn and adapt to the blood business