Marketing Communications Specialist
3 weeks ago
Apex is seeking a Marketing Communication Specialist to join a Food and Beverage Company in the Greater St. Louis area.
This is a contract role.
Only local candidates will be considered.
Responsibilities:
- Strategizing, Planning and Crafting Customer Facing Content including: blogs, content updates, eblasts to customers, landing pages and more
- Creates customer journeys for campaigns and project manages campaigns so team understands campaign plan fully and how we plan to execute
- Copywrite all content for Digital Content
- Translate technical data into something palatable our customers can use to help with their customer
- Must be able to/have knowledge of backend WordPress to not only write content, but deploy as well
- Super user and admin of CMS and eblast deployment systems: SFDC/Pardot
- Report on Campaign Success Metrics and presenting data in a way many people in the organization understand.
- Integral member of lead management process team to create a lead management process that works for whole organization
- Strategizes and coordinates website refresh launches – gathering information for the site, rewording and working with agencies and copywriters to have content appropriate for the sites
Requirements:
- Bachelor’s Degree or equivalent experience
- 5-10 years of marketing experience, preferably with copywriting experience, marketing management experience and digital marketing.
- Strong presentation and writing skills and ability to effectively communicate technical data to a wide range of audiences.
- Graphic Skills preferred for compelling visual presentations.
- Knowledge on Project Management understanding to lead projects.
- Proven ability to work independently and on a team, juggle multiple priorities and complete responsibilities in a fast paced, change oriented environment.
- Proficient in operating Microsoft environment programs (PowerPoint, Word, Excel, Outlook) and interested in developing creative skills to manage other visual softwares and apps.
- Knowledge and skills in WordPress, Pardot and Salesforce.com
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