Marketing & Community Engagement Specialist
3 weeks ago
Job Summary: The Marketing and Community Engagement Specialist will be responsible for positioning Hope as a leading provider in the community where they are based. This position will function as an extension of Hope’s Communication and Development team and will work closely with the Springfield, IL team to increase donor engagement and direct fundraising in their community. Additionally, the Marketing and Community Engagement Specialist will execute marketing initiatives in support of the overall communications strategy, marketing plan, development strategy, operational goals, and strategic goals. The Marketing and Community Engagement Specialist will drive awareness and engagement across all platforms, while exploring and validating new ways to engage with the community, families of potential clients and potential donors. They will support and grow donor relations by executing donor strategy as set forth by the Springfield Development team. They will also implement a community engagement plan that will inform and educate the community about Hope as a whole.
WHAT YOU WILL DO
- Execute the communications and marketing strategy as set forth by the Hope Communications Department.
- Implement consistent, high visibility messaging for Hope initiatives, programs, and events that drive awareness with key stakeholders.
- Implement a community outreach initiative to promote Hope in their location.
- Work with the Hope Communications and Marketing team to coordinate the design and production of external marketing literature, campaigns, and event propaganda.
- Collect information (salient stories, data, facts, figures, reports, photos) and transform that information into effective communication/marketing tools.
- Work the Hope’s Digital Marketing Manager to develop content for social media platforms that falls in line with the overall Marketing strategy for the year.
- Work with Hope’s Development Team to create and implement a plan for event promotion, Ambassador relations, and donor support.
- Work with Hope’s Development team to identify groups, businesses, service organizations, and individuals to target. Build effective relationships with supporters and community-based organizations to increase collaboration and lay groundwork for the Development Team.
- Foster involvement with local organizations and chambers while actively seeking outreach opportunities in the area.
- Build lasting relationships with local referral sources in order to engage, educate, and promote the message of inclusion.
- Develop and establish a key targeted community outreach/engagement plan to raise awareness about Hope.
- Other duties as assigned.
WHAT YOU WILL BRING
- 2-3 years of related experience in fundraising, community relations, auditing, event planning, marketing, or communications.
- Successful background clearance.
- Bachelor’s degree in communications, public relations, or related field.
WHAT YOU WILL GET
- Health Insurance
- Dental Insurance
- Vision Insurance
- Flexible Spending Account (Health and Dependent)
- Health Savings Account
- Health Reimbursement Arrangement
- Life Insurance
- 401(k) Retirement Plan
- Paid Time Off
- Holidays
- Employee and Dependent Tuition Reimbursement Assistance
At Hope, we strive for a diverse, equitable, and inclusive environment for our employees and clients in the autism and intellectual/developmental disability communities. Equal employment opportunity is our commitment, irrespective of age, disability, origin, race, religion, pregnancy, gender, or military status. This extends to all employment decisions, including recruitment, training, compensation, promotions, and terminations. Our support includes training and career development for all employees. In client services, we prioritize equity by tailoring interventions to individual needs, considering cultural and socioeconomic backgrounds. Through ongoing dialogue, we create a culture of inclusivity, respect, and empowerment for individuals and their families.
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