US Media Director
2 months ago
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
About the Role:Are you a strategic media expert with a passion for driving impactful campaigns? We're looking for a dynamic US Media Director to lead our media efforts and ensure seamless alignment with our SVP Media & Marketing Services. In this role, you'll be the mastermind behind budget allocation across our portfolio and brands, collaborating closely with North America Marketing Managers to optimize our media investments. As the US Media Director, you'll oversee all US media activities and projects, uphold our Group Media Procurement standards, and monitor campaign results and agency performance to drive excellence. If you're ready to make a significant impact in a fast-paced and innovative environment, we want to hear from you
This role is hybrid and located at our North American HQ in Parsippany, NJ.
Main Responsibilities:
COUNTRY MEDIA GUIDELINES
- Defines Country Media guidelines and strategies by category, according to brand strategy defined by Area Marketing Managers and Country priorities
- Ensures the respect and alignment between Country Media guidelines, Media Procurement & Governance frameworks and standards defined by the Group
- Updates Country Manager periodically on Media topics (both Traditional and Digital)
- Identifies and shares best practices and innovative ideas which could be replicated for the Media Categories cross country
- Implements the Area Media guidelines and provides any potential comments and feedbacks
- Leads media projects development at Country level also driving media agencies in media projects development
- Leverages enhanced media planning tools (consumer journey, touch points planning, budget allocation)
USA MEDIA PLANNING
- Defines the Country Media Budget (including the split by Media channels) in total accordance with the Area Marketing Managers based on Country business goals
- Ensures the respect of standards and guidelines defined by Area Media Procurement responsible in the definition of yearly Country Media planning
- Defines the Country Media mix & plan, guaranteeing full coherency with Area media priorities and business needs in line with Area Media Procurement standards
MEDIA SUPERVISION & SUPPORT
- Supervises and reviews Media campaign results in alignment with Country Manager and Country Marketing, ensuring that Media rules and framework are fully respected and implemented
- Supervises media agencies in developing media projects/campaigns at Country level
MONITORING AND REPORTING
- Monitors Key Performance Indicators (KPIs) and provides feedbacks to Country Manager and Area Media Manager for Country media activations
- Executes post tracking audit analysis in alignment with Area Media Procurement standards and rules
- Updates Area Marketing Managers periodically on Media KPIs and receives updates on Marketing KPIs
- Bachelor's degree required
- 10+ years of media experience in an agency or client setting with a focus on: media planning, implementation and evaluation of media campaigns
- Demonstrated experience in planning and implementing complex media campaigns across multiple media types (TV, digital, etc)
- Knowledge of the structure and organization of the media market: agencies, sales houses, channels, etc.
- Familiarity with the media environment in North America
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
#FNA
Diversity StatementFerrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.
-
US Media Director
2 months ago
Parsippany, New Jersey, United States Ferrero Full timeJob Location: ParsippanyCompany descriptionFerrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products...
-
Paid Media Marketing Analyst
7 days ago
Parsippany, United States Aquent Full timeOur global Learning and Ed-Tech client is looking for a remote, contract to perm, Paid Media Marketing Analyst to join their team ASAP: *A background check must be complete/cleared prior to starting this assignment* Paid Media Marketing Analyst – We are searching for an exceptional and highly-skilled Paid Media (PPC) Marketing Analyst who is experienced...
-
Paid Media Marketing Analyst
1 week ago
Parsippany, United States Aquent Full timeOverview Placement Type: Temp to Perm Salary (USD): $35 - $40/hr contract (73-85K perm) Start Date: ASAP Our global Learning and Ed-Tech client is looking for a remote, contract to perm, Paid Media Marketing Analyst to join their team ASAP: *A background check must be complete/cleared prior to starting this assignment* Paid Media Marketing Analyst - We are...
-
Development & Marketing Specialist
2 weeks ago
Parsippany, United States Community Hope Full time***Only candidates with education and experience(s) that closely relates to the four qualifications listed below will be considered for an interview.*** 4 WEEKS Paid-Time Off!, Birthday Holiday PLUS MORE!Monday-Friday: 9am-5pm or 8am-4pm (1 hour PAID LUNCH!)Assists the Development Director in fundraising, marketing and administrative activities. This...
-
Development & Marketing Specialist
2 weeks ago
Parsippany, United States Community Hope Full time***Only candidates with education and experience(s) that closely relates to the four qualifications listed below will be considered for an interview.*** 4 WEEKS Paid-Time Off!, Birthday Holiday PLUS MORE! Monday-Friday: 9am-5pm or 8am-4pm (1 hour PAID LUNCH!) Assists the Development Director in fundraising, marketing and administrative activities. This...
-
Fundraising and Marketing Coordinator
5 days ago
Parsippany, New Jersey, United States Community Hope Full timePosition Overview:This role is pivotal in supporting the Development Director with various fundraising, marketing, and administrative functions.Key Responsibilities:1. Collaborate with the Development & Marketing team to execute grant proposals and fundraising strategies that enhance the organization's sustainability.2. Assist in marketing initiatives for...
-
Fundraising and Marketing Coordinator
8 hours ago
Parsippany, New Jersey, United States Community Hope Full timeGenerous Paid Time Off and Additional Benefits Work Schedule: Monday to Friday, 9am-5pm or 8am-4pm (1 hour Paid Lunch) The role involves supporting the Development Director in various fundraising, marketing, and administrative functions. This position collaborates with the Development & Marketing team to execute grant applications and fundraising strategies...
-
Fundraising and Marketing Coordinator
5 hours ago
Parsippany, New Jersey, United States Community Hope Full timeGenerous Paid-Time Off and Additional Benefits Work Schedule: Monday to Friday, 9am-5pm or 8am-4pm (1 hour Paid Lunch) In this role, you will support the Development Director in various fundraising, marketing, and administrative tasks. Collaborating closely with the Development & Marketing team, you will help execute grant proposals and strategic fundraising...
-
Director, Market Access Operations
2 weeks ago
Parsippany, United States Pacira Pharmaceuticals Full timeDescriptionAbout Pacira Pacira BioSciences, Inc. is a leading provider of non-opioid pain management and regenerative health solutions dedicated to improving outcomes for health care practitioners and their patients. Our in-depth knowledge of non-opioid pain management, coupled with our passion for advancing patient care, drives our commitment to...
-
Fundraising and Marketing Coordinator
5 hours ago
Parsippany, New Jersey, United States Community Hope Full timeGenerous Paid Time Off, Birthday Holiday, and Additional Benefits Work Schedule: Monday to Friday, 9am-5pm or 8am-4pm (1 hour Paid Lunch) The Development & Marketing Specialist plays a crucial role in supporting the Development Director with fundraising, promotional, and administrative tasks. This position collaborates with the Development & Marketing team...
-
Fundraising and Marketing Coordinator
5 days ago
Parsippany, New Jersey, United States Community Hope Full timePosition Overview:This role is integral to the success of our fundraising and marketing initiatives. The selected candidate will collaborate closely with the Development Director to enhance our outreach and support efforts.Key Responsibilities:1. Assist in the execution of fundraising and marketing strategies that align with the organization's mission.2....
-
Manager, US Co-Brand
1 month ago
Parsippany, United States Wyndham Hotels & Resorts Full timeWyndham Hotels & Resorts is now seeking a Manager, US Co-Brand to join our team at the Parsippany - 22 Sylvan Way location in Parsippany, New Jersey. Why Wyndham? By joining Wyndham Hotels & Resorts, you will play an integral role in our mission to make hotel travel possible for all. You’ll be part of the largest hotel franchise company in the world,...
-
Associate Director, RWE Analytics
2 months ago
Parsippany, New Jersey, United States Pacira Biosciences Inc. Full timeAbout Pacira Pacira BioSciences, Inc. is a leading provider of non-opioid pain management and regenerative health solutions dedicated to improving outcomes for health care practitioners and their patients. Our in-depth knowledge of non-opioid pain management, coupled with our passion for advancing patient care, drives our commitment to providing solutions...
-
Parsippany, United States Novocure Full timeDescription: JOB SUMMARY: The Business Operations Specialist, Thoracic Operations will support the Thoracic Business Unit and Novocure US corporate objective attainment by supporting US field teams integration and implementation of CRM functionality, full ownership of site certification logistics and management of fulfillment vendor. The position will...
-
Executive Director, National Payer Accounts
1 month ago
Parsippany, New Jersey, United States Pacira Biosciences Inc. Full timeAbout Pacira Pacira BioSciences, Inc. is a leading provider of non-opioid pain management and regenerative health solutions dedicated to improving outcomes for health care practitioners and their patients. Our in-depth knowledge of non-opioid pain management, coupled with our passion for advancing patient care, drives our commitment to providing solutions...
-
Associate Director, Outcome Research Assessment
2 months ago
Parsippany, New Jersey, United States Pacira Biosciences Inc. Full timeAbout Pacira Pacira BioSciences, Inc. is a leading provider of non-opioid pain management and regenerative health solutions dedicated to improving outcomes for health care practitioners and their patients. Our in-depth knowledge of non-opioid pain management, coupled with our passion for advancing patient care, drives our commitment to providing solutions...
-
Director of Programs Operations
4 weeks ago
Parsippany, New Jersey, United States Berkshire Hathaway GUARD Insurance Company Full timeOverview Director of Programs Operations Berkshire Hathaway GUARD is seeking an experienced and dynamic professional for the position of Director of Programs Operations. With 7 to 10 + years of expertise in Property and Casualty Programs, the ideal candidate will play a pivotal role, working closely with the management team on program management,...
-
Director of Programs Operations
3 weeks ago
Parsippany, United States Berkshire Hathaway GUARD Insurance Company Full timeOverview Director of Programs Operations Berkshire Hathaway GUARD is seeking an experienced and dynamic professional for the position of Director of Programs Operations. With 7 to 10 + years of expertise in Property and Casualty Programs, the ideal candidate will play a pivotal role, working closely with the management team on program management,...
-
Director of Programs Operations
19 hours ago
Parsippany, United States Berkshire Hathaway GUARD Insurance Company Full timeOverview Director of Programs Operations Berkshire Hathaway GUARD is seeking an experienced and dynamic professional for the position of Director of Programs Operations. With 7 to 10 + years of expertise in Property and Casualty Programs, the ideal candidate will play a pivotal role, working closely with the management team on program management,...
-
Senior Director, Clinical Operations
4 weeks ago
Parsippany, NJ, United States Pacira Pharmaceuticals Full timeDescriptionAbout Pacira Pacira BioSciences, Inc. is a leading provider of non-opioid pain management and regenerative health solutions dedicated to improving outcomes for health care practitioners and their patients. Our in-depth knowledge of non-opioid pain management, coupled with our passion for advancing patient care, drives our commitment to...
