Marketing Manager
3 days ago
We are seeking a dynamic and experienced Marketing Manager to join our team. With a diverse portfolio of entertainment venues and leisure offerings, the Group is at the forefront of delivering exceptional experiences to our customers. Reporting to the Chief Sales & Marketing Officer, you will be responsible for overseeing and executing comprehensive marketing strategies across various channels to promote our diverse range of products and services. You will play a key role in enhancing brand visibility, driving customer engagement, and contributing to the overall success of the Group.
Key Responsibilities:
- Develop and implement strategic marketing plans aligned with business objectives and brand positioning.
- Collaborate with key stakeholders to understand market trends, customer insights, and competitive landscape.
- Manage and enhance the overall brand image and identity of the Group and all the brands associated with the company.
- Ensure brand consistency across all communication channels and marketing materials.
- Conceptualize, plan, and execute integrated marketing campaigns to drive awareness and traffic to our outlets and services.
- Manage the marketing team and ensure the creation of compelling content and visuals.
- Oversee digital marketing initiatives, including social media, email campaigns, and website management.
- Monitor and analyse digital marketing metrics to optimize performance.
- Coordinate marketing efforts to promote events hosted by the various brands of the Group
- Work closely with event organizers and internal teams to ensure effective promotion and audience engagement.
- Build and maintain positive relationships with media outlets and influencers.
- Manage public relations activities, including press releases and media coverage.
- Develop and manage marketing budgets, ensuring cost-effectiveness and optimal resource allocation.
Qualifications, Experience and skills:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in marketing, preferably in a similar industry.
- Strong strategic thinking and planning skills.
- Experience in leading a team as well as being a hands-on leader.
- Ability to think creatively and innovatively.
- Ability to operate with multiple priorities and to work in a dynamic fast-paced environment
- Excellent communication and interpersonal skills.
- Proficiency in digital marketing tools and platforms
Adress:
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