Director of Sales

Found in: Lensa US P 2 C2 - 2 weeks ago

Washington, United States HHM Hotels Full time
Description

Opportunity: Director of Sales

Essential job functions:

Develop and execute strategic sales plans through direct sales, marketing, e-commerce channels, public relations, and community partnerships. This position is based onsite and for anticipated growth in the market.

Responsibilities

•Interview, select, train, schedule, coach, and support associates, ensuring they perform in accordance with established brand or hotel standards and are consistent with HHM core values.
•Use internal and external resources and data to develop strategic plans to incorporate all business segments.
•Understand sales and business processes, support corporate and hotel goals, and contribute to the enhancement of customer value.
•Identify customer business requirements and craft customer offers, which result in increased revenue share for the hotel.
•Monitor achievement of objectives for the sales team and take appropriate action to correct shortfalls versus the annual marketing plan.
•Achieve annual hotel revenue goals as agreed upon and established in the annual budget.
•Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue.
•Use professional sales techniques to negotiate the best possible terms and conditions that satisfy customer (internal and external) requirements.
•Articulate and leverage the benefits of the hotel to close sales opportunities.
•Prepare and maintain a current annual marketing plan with measurable and specific initiatives detailed to maintain and grow each business segment.
•Accept leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to the industry, and personal development.
•Develop effective presentations (orally and written) where ideas, opinions, recommendations, and conclusions are clearly understood.
•Travel locally to conduct outside calls, promote the hotel, and review competition.
•Follow sustainability guidelines and practices related to HHM's EarthView program.
•Perform other duties as requested by management.

Qualifications

•A four-year college degree is required; additional/advanced degree coursework in business administration, marketing, and communications is a plus.
•Previous sales experience in a comparable hotel size and scope is required with operations experience preferred.
•Public relations and community marketing experience are required.
•Proficient in the use of Excel, Word, Delphi, and access database tools.

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