Marketing Operations Manager
5 days ago
About the role:
DuploCloud is seeking a Marketing Operations Manager. In this role, you'll develop and implement processes, technology, and data strategies that enhance the efficiency and effectiveness of our marketing organization. We're looking for a strategic thinker with a strong background in marketing technology, data analysis, and process optimization—ideally gained at high-growth B2B software companies.
You will be a strong fit for this role if you have experience …
- Leading the development and optimization of a marketing technology stack, integrating platforms like Salesforce, HubSpot, Apollo, 6Sense, Outreach, Google Analytics, and Domo.
- Auditing and enhancing marketing data strategies, including managing lead lists, data enrichment, and maintaining data integrity across multiple channels.
- Collaborating with marketing teams to create and maintain dashboards and reports that provide actionable insights to improve performance.
- Optimizing campaign response-to-MQL processes, partnering with cross-functional teams to refine lead management, routing, scoring, and nurturing.
- Building and managing a lead scoring methodology that prioritizes prospects effectively and aligns with business goals.
- Defining and implementing email marketing strategies using platforms like HubSpot or Outreach, ensuring effective execution and alignment with objectives.
- Leading A/B testing efforts to identify best practices and continuously improve marketing tactics and strategies.
- Monitoring and reporting on marketing performance metrics, offering insights and recommendations for optimization.
- Aligning marketing targets with sales objectives, fostering collaboration between teams.
- Developing and delivering training programs to ensure marketing teams are proficient in using tools and processes.
- Effectively managing organizational change, aligning teams around new initiatives and operational improvements.
Qualifications:
- Have 8+ years of experience in marketing operations, including managing headcount and working with leadership.
- Bring deep expertise in full-of-funnel strategies that fuel conversion and measurable pipeline growth.
- Have successfully defined and deployed privacy and consent management procedures to comply with regulations like GDPR and CCPA.
- Understand how sales, finance, marketing, and sales development interlock from a planning perspective.
- Prove your ability to translate data into insights that drive business outcomes.
- Demonstrate global project management experience, partnering with cross-functional and executive stakeholders.
- Know how to document business processes and policies effectively.
- Are proficient in and familiar with the following systems:
- Salesforce (administration, reporting & dashboarding)
- HubSpot (administration, reporting & dashboarding)
- Warmly
- Apollo
- 6Sense
- Outreach
- Mutiny
- Clay
- Domo
- Google Analytics
Compensation Philosophy:
At DuploCloud we recognize the value you bring, and our commitment to your success is reflected in a competitive compensation package tailored to your experience, location, and skills. In addition to our competitive compensation, we offer a comprehensive array of benefits designed to elevate your overall work experience.
Range: $145, ,000.00 depending on location and level of experience.
Benefits:
- Remote flexible work options
- Employee assistance program (EAP)
- Medical, dental & vision benefits supplement
- Life & supplement life and Critical illness insurance
- Health Savings Account (HSA), Flexible Savings Account (FSA)
Note: DuploCloud Inc. is an Equal Opportunity Employer that does not discriminate on the basis of race, color, religion, gender, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, disability, or any other protected class. If you have a disability or special need that requires accommodation, please contact us at
Pursuant to the San Francisco Fair Chance Ordinance, we will consider employment-qualified applicants with arrest and conviction records.
This role has been categorized as a Remote position. "Remote" employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice which must be identified to the Company. Employees may live in any of the 50 US States, with limited exceptions. In certain cases, an employee in a remote-designated job may need to live in a specific region or time zone to support customers or clients as part of their role.
The pay listed above is specific to California, Colorado, Connecticut, Maryland, Nevada, New York, Rhode Island, and Washington. The standard base pay range listed for this role may not be applicable to other locations.
Applicants may be required to sign a confidentiality agreement during the interview process. Applicants who receive job offers from DuploCloud Inc. will be asked to sign a confidentiality agreement, intellectual property disclosure, customer and employee non-solicitation, and non-competition provisions. If you are contacted for a role at DuploCloud Inc. and wish to review a copy of the required documents prior to receiving an offer, you may request a copy from your Recruiter.
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