Marketing and Membership Director
1 day ago
The Director of Marketing and Membership will lead the development and implementation of strategic marketing initiatives to grow and retain KPhA's membership. This role will focus on enhancing member engagement through direct outreach, events, and marketing efforts.
The ideal candidate will have a strong background in marketing and membership development, with experience in promoting association value and driving membership growth.
Key Responsibilities- Develop and execute marketing strategies to grow membership and enhance member experience.
- Coordinate and promote association events, including the Annual Meeting and Legislative Conference.
- Manage KPhA's digital presence, including the website and social media platforms.
- Facilitate member outreach initiatives, including visits and networking events.
- Assist with promotional activities and marketing collateral development.
- Curate relevant materials, edit, and coordinate the Association's quarterly publication The Kentucky Pharmacist, as well as a weekly eNewsletter and other communications.
- Support committee goals related to membership and marketing.
- Coordinate all aspects of the Association's professional award program.
- Coordinate nomination process for candidates for the Kentucky Board of Pharmacy.
- Coordinate election process for KPhA Board of Directors and Officers.
- Bachelor's degree from an accredited four-year college or university, preferably with a concentration in communications, marketing, or a related field.
- Background experience in administration, office procedures, meeting/event planning.
- Knowledge of computers, data entry, word processing, spreadsheets, and association management software.
- Experience in working within budgets and training in similar work environments.
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