Director of Demand Generation
4 weeks ago
Rocket Software is seeking a highly experienced and results-driven Director of Demand Generation to lead our global demand generation strategy and drive pipeline growth, customer acquisition, and revenue.
About the Role:The Director of Demand Generation will be responsible for developing and executing a comprehensive demand generation strategy that aligns with our business objectives. This includes:
- Developing and executing multi-channel demand generation campaigns to drive pipeline growth and customer acquisition
- Leading a centralized demand generation team and collaborating closely with regional marketing teams to ensure a scalable and cohesive approach
- Partnering with sales teams to align marketing strategies with sales objectives and drive revenue growth
- Providing strategic direction and day-to-day oversight of campaign planning, execution, and optimization
- Fostering a culture of innovation, collaboration, and continuous improvement within the team
To be successful in this role, you will need:
- 10+ years of experience in demand generation or growth marketing, preferably in an enterprise software company
- Proven track record of driving significant pipeline growth and revenue through multi-channel demand gen campaigns in a B2B environment
- Experience working for a global company with an understanding of regional marketing needs and cultural nuances
- Strong knowledge of marketing automation platforms, CRM systems, and analytics tools
- Excellent leadership and team management skills, with experience leading a globally distributed team
- Analytical mindset with strong data-driven decision-making skills
- Outstanding communication and interpersonal skills, with the ability to build strong relationships with cross-functional teams and senior leadership
Rocket Software offers a competitive salary range of $144,000.00 - $180,000.00 per year, as well as a comprehensive benefits package, including extensive paid time off, healthcare coverage options, retirement savings, and leadership and skills training opportunities.
We are an equal opportunity employer and are committed to creating a diverse and inclusive work environment. If you are a motivated and experienced professional looking to drive growth and revenue, we encourage you to apply for this exciting opportunity.
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