Sales Director

1 week ago

Frankfort, Kentucky, United States Up To Par Management | Taylor Hospitality Full time
Director of Sales & Events

We are seeking a highly motivated and experienced Sales Director to lead our sales team and drive revenue growth for our Full-Service Boutique Hotel & Conference Center. As a key member of our leadership team, you will be responsible for developing and executing strategic sales initiatives to maximize profitability and market share.

Key Responsibilities:

  • Meet or exceed Rooms/Food & Beverage revenue goals by developing new accounts and growing current hotel accounts in a profitable win-win selling approach.
  • Target results-oriented, high revenue potential, sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan.
  • Capture competitor's accounts through networking, research, and reader board surveys in order to target and solicit those most probable to generate new business.
  • Acquire referrals from existing accounts: Follow up on all leads within 48 hours of receipt in an effort to create new business for the hotel, and, when appropriate, send leads to other Taylor Hospitality properties.
  • Plan and implement an on-going Targeted Account Development hit list in order to create new revenue and acquire valuable hotel contacts, and contracts.
  • Utilize yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotel's financial performance.
  • Maintain well-documented, accurate, organized, and up-to-date file management system in order to serve client and employer in the most expedient, organized, and knowledgeable manner.
  • Develop strong customer relationships through frequent communication and the use of professional, courteous, and ethical interpersonal interaction.
  • Develop customer profiles and maintain an effective trace system, including trace dates and references, in order to best meet client needs, resulting in superior account service and increased revenues.
  • Promptly follow up on all customer needs and inquiries in an efficient and expedient manner.
  • Focus on revenue-producing activity and maximize selling time by dedicating a minimum 90% work time on direct sales efforts.
  • Professionalism: Control expenses while traveling on the property's behalf in order to minimize department and hotel costs.
  • Represent themselves, Hotel, Conference Center, Restaurants, and Taylor Hospitality.
  • Exhibit a positive and involved team attitude to all hotel departments and maintain open communications with all co-workers for the best overall performance of the hotel and restaurants.

Requirements:

  • Associate or Bachelor's degree in Hotel & Restaurant Management, Business Administration, Finance, or related major preferred or the equivalent work experience.
  • Must have hotel sales and marketing experience in a leadership role.
  • Must be able to work a flexible schedule to meet hotel needs that include nights, weekends, and holidays and be on-call as needed as the hotel operates 24 hours per day, non-stop year long.
  • Must have a valid driver's license and dependable transportation.
  • Must have good interpersonal skills with the ability to communicate effectively both verbally and in writing.

About Us:

Up to Par Management | Taylor Hospitality Vision is to be an Exceptional Hospitality and Golf Management Company built by Exceptional Team Members who are Delivering on our Purpose to Positively Impact Others.

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