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Business Strategy
2 months ago
Position Overview:
The individual will engage within the critical domain of the Planning & Analytics team for Global Integrated Marketing (GIM). This role involves identifying and assessing strategic business prospects, including innovative initiatives and collaborations.
Key Responsibilities:
- Construct frameworks and methodologies to tackle ambiguous and intricate analytical challenges, translating findings into actionable insights and recommendations for the organization.
- Formulate business requirements to evaluate the impact of AWS marketing across various channels, determining its effectiveness in fostering a conducive selling environment and promoting business expansion.
- Analyze new marketing prospects by modeling performance, reflecting feasible scenarios, or delineating the boundaries of acceptable risks.
- Advise on strategies and tactics to enhance existing business operations processes for improved operational efficiency.
- Collaborate with other analytics teams and finance to perpetually refine measurement methodologies, synthesizing diverse perspectives into a clear and concise format.
- Communicate findings and recommendations to senior leadership.
About the Team:
The Global Integrated Marketing (GIM) team orchestrates comprehensive, integrated marketing initiatives encompassing advertisements, sponsorships, brand collaborations, digital platforms, and events to elevate brand awareness, preference, and adoption of AWS services. The GIM Planning and Analytics team partners directly with GIM leadership to propel strategic initiatives and shape the overarching long-term marketing strategy for the organization.
Basic Qualifications:
- Bachelor's degree in business, marketing, or a related field.
- 3+ years of experience in business or marketing strategy, consulting, corporate development, finance, or operations.
- 5+ years of advanced Excel proficiency (including VBA, pivot tables, array functions, power pivots, etc.).
- Proven experience in making business recommendations and influencing stakeholders.
- Exceptional written and verbal communication skills, including structured thinking and meticulous attention to detail, with experience in presenting to senior executives.
- Demonstrated sound business judgment, robust analytical skills, and a history of taking ownership, leading data-driven analyses, and influencing outcomes.
- Experience in defining business requirements and utilizing data and metrics to derive business insights.
Preferred Qualifications:
- MBA or equivalent Master's degree in Marketing or Finance.
- Proven project management capabilities and the ability to juggle multiple priorities and deadlines.
- Experience managing strategy engagements and assessing effectiveness in the B2B sector.
- Capacity to measure, test, learn, and iterate to achieve optimal results.
- Track record of successfully navigating ambiguous situations.
- Experience in creating financial models to evaluate the long-term value of investments.
- Demonstrated ability to work collaboratively in a cross-functional team environment.
- Intellectual curiosity, a passion for data-driven decision-making, and a commitment to continuous learning and improvement.
Diversity and Inclusion:
Amazon is dedicated to fostering a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Compensation:
Our compensation reflects the labor cost across various US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is influenced by several factors, including market location and may vary based on job-related knowledge, skills, and experience. Amazon is a total compensation company, and depending on the position offered, equity, sign-on payments, and other forms of compensation may be included as part of a total compensation package, alongside a comprehensive range of medical, financial, and/or other benefits.