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Senior Manager of Channel Marketing

2 months ago

Austin, Texas, United States SOURCEDAY INC Full time
Dynamic Opportunity in Channel Marketing at SourceDay

Hybrid Remote & In-Person (Austin area preferred)

SourceDay, a rapidly expanding B2B SaaS organization transforming the supply chain landscape, is on the lookout for a skilled channel marketing professional. This role is pivotal in enhancing revenue and engagement through cutting-edge marketing strategies. Reporting directly to the VP of Marketing & Growth, you will be instrumental in crafting and executing campaigns tailored to specific channels.

Your Qualifications

As a seasoned expert in B2B SaaS channel marketing, you will utilize your knowledge to convert Ideal Customer Profiles into impactful marketing initiatives. Collaboration with cross-functional teams will be essential to ensure that marketing efforts align with direct sales initiatives, ultimately driving top-of-funnel prospects into the sales pipeline.

Key Responsibilities

  • Assess and refine current channel marketing strategies
  • Innovate and pilot new channel marketing tactics
  • Deliver training for sales teams on channel campaigns
  • Keep abreast of industry developments and competitor offerings
  • Work closely with partner and customer success teams to develop joint strategies

Essential Requirements

  • Bachelor's degree in marketing or a related discipline; MBA is a plus.
  • A minimum of 4 years of experience in B2B SaaS channel marketing, with a preference for supply chain expertise.
  • Strong analytical capabilities and familiarity with Salesforce, Marketo, and similar platforms.
  • Exceptional communication and interpersonal skills.

Benefits Offered

  • Be part of a vibrant team within the manufacturing and supply chain sector.
  • Enjoy a hybrid work environment with flexible hours and unlimited paid time off.

SourceDay is committed to fostering an inclusive workplace and is an Equal Opportunity Employer.

About SourceDay

SourceDay is a premier provider of cloud-based supply chain solutions, empowering organizations to achieve up to 96% on-time delivery of materials through real-time management of purchase order modifications.