Head of Annuity Marketing Lead
2 days ago
Guardian Life Insurance Company is seeking a highly skilled and experienced Head of Annuity Marketing to lead the development and execution of marketing strategies for our annuity business. The successful candidate will be responsible for creating and implementing marketing plans that drive business growth, increase brand awareness, and enhance customer engagement.
Key Responsibilities- Develop and execute comprehensive marketing strategies to drive business growth and increase brand awareness.
- Lead cross-functional teams to create and implement marketing campaigns, including product launches, advertising, and promotional activities.
- Collaborate with sales teams to develop and execute sales strategies that align with marketing objectives.
- Manage and analyze marketing metrics to measure campaign effectiveness and make data-driven decisions.
- Stay up-to-date with industry trends and competitor activity to inform marketing strategies and stay ahead of the competition.
- 8+ years of experience in annuity marketing, with a proven track record of driving business growth and increasing brand awareness.
- Strong leadership and management skills, with the ability to lead cross-functional teams and collaborate with sales teams.
- Excellent communication and interpersonal skills, with the ability to effectively communicate marketing strategies and plans to stakeholders.
- Strong analytical and problem-solving skills, with the ability to analyze marketing metrics and make data-driven decisions.
- Ability to stay up-to-date with industry trends and competitor activity.
- A competitive salary and benefits package.
- The opportunity to work with a leading insurance company and contribute to the growth and success of our annuity business.
- A dynamic and supportive work environment, with opportunities for professional development and growth.
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Head of Wealth Management Marketing Lead
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Head of Wealth Management Marketing
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