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Marketing and Business Development Manager
2 months ago
We are seeking a highly motivated and experienced Marketing Manager to join our team at Transitional Care Management. As a Marketing Manager, you will be responsible for building and maintaining relationships with referral sources, developing and implementing marketing strategies to increase census, and providing exceptional customer service to our patients and families.
Key Responsibilities- Develop and implement marketing strategies to increase census in our Intermediate Care Facilities (ICFs) and Psych/Behavioral Health centers.
- Build and maintain relationships with referral sources, including hospitals, rehabilitation centers, and other healthcare providers.
- Conduct patient assessments to determine their fit for our environment and provide recommendations for admission.
- Develop and maintain a thorough understanding of our services and programs to effectively communicate with referral sources and patients.
- Collaborate with our central admissions and regional marketing teams to ensure seamless communication and coordination.
- Monitor and analyze CRM metrics to ensure measurable results are attained.
- Prior sales and marketing experience within the Intermediate Care Facilities (ICFs) or skilled nursing facility (SNF) industry.
- Strong relationships with existing referral sources, so you can immediately capitalize on & bring them with you.
- Bilingual (Spanish) is ideal, but not required.
- Associate's or Bachelor's Degree in a relevant healthcare field.
We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply.
