Content Marketing Manager, SEO Specialist

4 weeks ago


San Jose, California, United States Whatfix Full time

Content Marketing Manager Job Description

We are seeking a highly skilled Content Marketing Manager to join our team at Whatfix. As a key member of our content marketing team, you will be responsible for developing and executing a content strategy that drives business outcomes.

Main Responsibilities:

  • Develop and implement a content strategy that aligns with our business goals
  • Manage and optimize our content library of 600+ assets
  • Monitor page analytics to report on traffic decay and close-to-impact articles
  • Provide direction to the larger content team on identifying the highest-priority content optimization opportunities
  • Collaborate with cross-functional teams to ensure content is aligned with business objectives

Requirements:

  • Strong understanding of content marketing principles and strategy
  • Experience managing large content libraries and performing content audits
  • Ability to provide direction to writers for optimization projects
  • Experience with website localization and translation projects is a plus

What We Offer:

  • Unlimited PTO policy
  • Monthly cell phone stipend
  • Paid UberEats lunches-daily
  • Medical, Dental, and Vision coverage
  • Relocation and Sponsorship offered

About Whatfix:

Whatfix is a leading global B2B SaaS organization and the largest pure-play enterprise digital adoption platform solution provider. We utilize GenAI technology to enhance all stages of software deployment with application simulation, product analytics, and digital adoption, driving business outcomes such as increased revenue win rates, cost reduction, risk compliance, enhanced productivity, and improved user experience.

We have seven offices in the US, India, UK, Germany, Singapore, and Australia, supporting 700+ global customers, including 80+ Fortune 500 companies. With over 45% YoY sustainable annual recurring revenue (ARR) growth, Whatfix is among the "Top 50 Indian Software Companies" as per G2 Best Software Awards.

Recognized as a "Leader" in the digital adoption platforms (DAP) category for the past 4+ years by leading analyst firms like Gartner, Forrester, IDC, and Everest Group.

The sole vendor named as Customers' Choice: 2024 Gartner Voice of the Customer for Digital Adoption Platform Report. Only DAP to be among the top 35% companies worldwide in sustainability excellence with EcoVadis Bronze Medal



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