Media Planning Strategist
3 days ago
We're Publicis Groupe, a leading marketing industry company with a rich history of digital expertise. Our team is passionate about creating unforgettable experiences that enrich lives.
Job Summary:The Media Supervisor (Strategy) is a client-facing position that focuses on planning and strategy for online and offline media. This role requires the ability to independently generate strategic insights for campaigns and oversee their implementation with the support of our Groupe sister agencies.
Key Responsibilities:- Maintain a level of understanding with marketplace trends, competitive trends, and target trends.
- Accurately manage client budgets and media buys.
- Work with media planners and activation teams to ensure accurate campaign implementation.
- Troubleshoot supply issues on all pre-production and live campaigns.
- Develop best practices for inventory solutions and new channels, and regularly communicate with the larger media planning team.
- Contribute to and shepherd the measurement strategy through ongoing reporting and optimizations.
- Meet with, vet inventory, and advance channel partners.
- Identify case study potential for key opportunities and lead creation with media buyers/planners.
- 3-5+ years of Media Planning and Media Strategy experience.
- Strong analytical thinking and mathematical skills.
- Excellent communication and writing skills.
- Strong project and time management skills.
- Strong desire to contribute to a team.
- Proficiency in Microsoft Office solutions, specifically Excel and Microsoft PPT.
- Proficiency in syndicated planning tools, including MRI/ Simmons, Vivvix, and Pathmatics.
- Experience within Prisma or MediaOcean.
- Multi-cultural planning a plus.
- Paid Family Care for parents and caregivers for 12 weeks or more.
- Monetary assistance and support for Adoption, Surrogacy, and Fertility.
- Monetary assistance and support for pet adoption.
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements.
- Tuition Assistance.
- Paid time off, including Flexible Time off, Vacation, Annual sick days, Volunteer Days, Holiday, and identity days.
- Matching Gifts programs.
- Flexible working arrangements.
- 'Work Your World' Program encouraging employees to work from anywhere.
$70,000 - $100,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.
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