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Marketing Specialist

2 months ago

Lancaster, Pennsylvania, United States Trout CPA Full time
Job Overview

Trout CPA, a comprehensive certified public accounting firm, is on the lookout for a meticulous and innovative Marketing Coordinator to enhance our dynamic team. In this position, you will play a vital role in crafting and executing marketing strategies, overseeing our digital presence, and organizing events.

Key Responsibilities

  • Support the creation and execution of marketing initiatives across multiple platforms.
  • Develop compelling marketing content to showcase our services and company ethos.
  • Organize and manage marketing events, such as webinars, seminars, trade shows, and networking opportunities.
  • Oversee and engage with our social media channels (LinkedIn, Facebook, Twitter, Instagram).
  • Keep abreast of industry developments to ensure our marketing strategies are current and impactful.
  • Assist in managing customer relationship management (CRM) systems and maintaining data integrity.

Qualifications

  • Bachelor's degree in Business, Marketing, Communications, or a related discipline.
  • A minimum of one (1) year of experience in marketing, ideally within a professional services environment.
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Strong skills in social media management and content creation.
  • Capable of managing multiple tasks and prioritizing effectively.
  • Experience in planning and coordinating events is advantageous.
  • Familiarity with digital marketing techniques is a plus.
  • Experience with CRM systems, preferably HubSpot.
  • Willingness to travel as necessary.

We are looking for a driven individual with outstanding communication and organizational abilities. If you have a passion for marketing and are eager to make a significant impact, we welcome your interest.