Digital Content Coordinator
4 weeks ago
Under the general direction, this role collaborates with system and entity stakeholders to implement digital strategy and enhance the quality of the consumer experience across University of Maryland Medical System's (UMMS) web properties.
This is a hybrid position with time in the office and at home during the week.
Key Responsibilities- Develops and refines website content, proactively reaching out to marketing colleagues, subject matter experts, and other stakeholders for input.
- Writes, edits, proofs and fact-checks all content before publishing it to the website.
- Ensures all content is user-friendly and adheres to Associated Press (AP) Style guidelines, Search Engine Optimization (SEO) best practices, and brand standards.
- Manages content review calendars to ensure web content is reviewed and updated on a scheduled basis.
- Performs quality control, addressing broken links, misspellings, accessibility issues, and other issues.
- Keeps abreast of healthcare internet trends, technology, and best practices.
- Performs special projects and other duties as assigned.
- Bachelor's degree required in English, Journalism, Marketing, Communication or a related field preferred.
- A minimum of two years of experience writing and editing digital content.
This role requires a strong understanding of digital content creation, web development, and SEO principles. The ideal candidate will have excellent communication and project management skills, with the ability to work effectively in a team environment.
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