Marketing Professional

7 days ago


Providence, Rhode Island, United States Semper Home Loans Full time
Marketing Specialist Role

Semper Home Loans is seeking a skilled Marketing Specialist to drive growth through strategic marketing initiatives, focusing on social media and digital platforms in the real estate and mortgage sectors.

Key Responsibilities:
  • Develop and execute targeted Facebook and social media ad campaigns to increase awareness of our mortgage and real estate services.
  • Analyze campaign performance using analytics tools to optimize ROI and audience engagement.
  • Collaborate with internal teams to create compelling ad content, ensuring alignment with our brand standards and industry best practices.
  • Maintain active social media channels, regularly updating them with relevant content that fosters community interaction.
  • Assist in creating digital marketing materials, including graphics, videos, and ad copy for social media campaigns.
  • Stay informed on social media trends and new opportunities for growth in the real estate and mortgage sectors.
  • Support event planning and execution for mortgage and real estate-related initiatives.
Requirements:
  • 2-5 years of experience in marketing, with a strong focus on social media and digital advertising.
  • Proven ability to create and manage Facebook ad campaigns, including audience targeting and budget optimization.
  • Proficient in using analytics tools (e.g., Facebook Insights, Google Analytics) to measure campaign performance and provide data-driven recommendations.
  • Bachelor's degree in Marketing, Communications, or related field is preferred.
  • Strong organizational and project management skills with the ability to juggle multiple deadlines in a fast-paced environment.
  • Excellent written and verbal communication skills tailored for digital platforms and the mortgage/real estate audience.
  • A creative mindset with experience in Adobe Creative Suite or similar design tools.
  • Photography and videography skills are a plus.
Benefits:
  • Competitive salary based on experience.
  • Comprehensive health, dental, and vision insurance.
  • 401(k) plan with a 3% employer match.
  • Life insurance coverage.
  • Generous paid time off (PTO), including vacation and sick leave.

Semper Home Loans is an Equal Opportunity Employer.



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