Ad Operations Specialist

5 days ago

San Diego, California, United States The Shipyard Full time
About The Shipyard

The Shipyard is a leading, independent agency that builds performance-driven brands audiences can't help but love. By applying modern mindsets to established models, we fuel brand and marketing decisions that are more courageous and more validated.

Our ability to align bold creativity with individual consumer motivations lets us do more than hope for brand love – we methodically engineer it throughout the consumer journey. That's how we activate the synergistic power of brand building and performance marketing.

Job Summary

We are seeking a skilled Ad Operations Specialist to join our San Diego team. As a key member of our media department, you will play a critical role in supporting multiple client campaigns.

Key Responsibilities
  • Collaborate with Media Planners and Analytics Manager in campaign planning and development of campaign tracking strategy/implementation and to identify proper tracking for campaign KPIs.
  • Assist planning teams with campaign setup and monitoring.
  • Actively QA campaign setup and deliverables prior to delivery and launch.
  • Traffic various types of creative assets for delivery on all digital platforms.
  • Manage tracking documentation to ensure smooth and accurate execution of campaigns.
  • Identify and resolve or escalate issues impacting campaign performance.
  • Identify and implement or escalate potential efficiencies to the current process.
  • Execute QA campaign setups within Campaign Manager and troubleshoot with media teams and media vendors regarding tagging or ad server issues.
  • Create and manage trafficking calendar and assist in the delivery of campaign assets/tags to meet launch deadlines.
Requirements
  • 2-3 years related ad ops, advertising, or QA/QC experience.
  • Intermediate knowledge of Campaign Manager, Google Tag Manager, and Google Analytics.
  • Willingness to work with a team and jump into a variety of assignments, taking ownership of assigned tasks.
  • Willingness to develop strong relationships with internal teams.
  • Ability to think creatively and analytically, multi-task and prioritize assignments, possess strong organization skills and attention to detail, keep a positive attitude in a fast-paced work environment, proactively problem solve, and learn process and systems quickly.
  • Ability to learn basic function of related in-house managed platforms such as Google Ads, Facebook Business Manager, Pinterest for Business, Snapchat Ads Manager, LinkedIn, and others as needed.
What We Offer
  • The overall target range of base compensation for this role is $68,000 - $75,000. Compensation offered will be determined by additional factors such as location and experience.
  • Open PTO
  • 40 hours of paid sick time (annually)
  • Flexible work hours and remote work
  • Paid holidays + holiday closure between Christmas Eve and New Year's Day
  • Company-paid medical, dental, and vision insurance
  • Life insurance and disability benefits
  • 401k program with employer matching
  • 6 weeks paid parental leave
  • Employee bonus referrals
  • Dog-friendly offices
  • Company-provided snacks and beverages (yes, beer/wine included)
Requirements
  • Must be authorized to work in the U.S. without the need for visa sponsorship.

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