Digital Marketing Manager
20 hours ago
About the Role:
Trusted Tech Team is seeking a skilled Digital Marketing Manager to develop and execute performance-driven media campaigns across various paid channels. As a key member of the marketing team, you will work closely with the creative, analytics, and product marketing teams to deliver impactful advertising strategies that drive customer acquisition, engagement, and conversion.
Key Responsibilities:
Develop and execute comprehensive paid media strategies that align with overall marketing goals, targeting relevant audiences through platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and others.
Manage day-to-day paid media activities across search, display, social, and other digital platforms, including setting up campaigns, tracking, optimizations, and reporting.
Conduct ongoing A/B testing to optimize creative, audience segmentation, and bidding strategies to improve performance.
Collaborate with creative teams to ensure that all paid ads are consistent with brand guidelines and optimized for performance.
Review and improve advertising infrastructure for strengths, weaknesses, opportunities, and threats.
Requirements:
Bachelor's degree in Marketing, Communications, Business, or a related field.
5-7 years of experience in paid media marketing, with a proven track record of managing and optimizing digital advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn, Reddit, and others.
Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.
Experience managing budgets and delivering results within given constraints.
Familiarity with performance tracking tools (e.g., Google Analytics, SEMrush, etc.) and campaign management platforms (e.g., Google Ads Manager, Facebook Business Manager).
Excellent communication and collaboration skills with a proactive, solution-oriented mindset.
Benefits:
100% HMO Healthcare Coverage
Vision and Dental Insurance
401(k) plan with a 4% match by TTT
Employee Assistance Program (EAP)
PTO+ sick pay + paid holidays
Paid Parental Leave
Salary Range: $120K - $140K (*DOE)
Digital Marketing Manager, SEM (Search Engine Marketing) Manager, PPC (Pay-Per-Click) Manager, Ad Operations Manager
*Trusted Tech Team is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation/gender identity, or any other characteristic protected by applicable law.*
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