Influencer Marketing Strategist

3 weeks ago


Reston, Virginia, United States Ponte Firm Full time
Ponte Firm: Where Talent Meets Opportunity

Ponte Firm is a leading social talent management agency that connects top influencers with the best brands, creating impactful content and driving sales. With a diverse roster of over 40 million followers, we master multi-platform storytelling.

This role requires living in Austin, TX, as we have a hybrid office, offering a unique blend of in-office and remote work.

Key Responsibilities:
  • Develop and execute comprehensive communication strategies with our roster of talent, providing guidance on social media, industry trends, brand extensions, and growth trajectory.
  • Cultivate and leverage relationships with brand and agency contacts, working closely with our Brand Partnerships team to drive deal flow and meet revenue goals.
  • Collaborate with account teams to ensure influencer selection, messaging, social guidelines, and materials align with brand messaging, aesthetic, and overall strategy.
  • Oversee the implementation of digital campaigns, brand partnerships, and talent engagement initiatives, driving business growth and revenue.
  • Develop creative and strategic business ideas, leveraging talent's strengths and development goals to drive success.
  • Represent talent in contract negotiations and manage the contract process, ensuring seamless execution.
  • Manage logistics, including travel, shipping, and product management, to support campaigns and programs.
  • Take ownership of ongoing initiatives, clearly defining account team roles and providing guidance and tools to facilitate goal achievement and client success.
  • Identify and capitalize on opportunities for proactive and inbound product requests, talent dressing, and entertainment events.
  • Develop and maintain a database of go-to talent, digital influencers, and brand advocates, driving business growth and revenue.
  • Stay up-to-date on emerging social media platforms and new capabilities, ensuring Ponte Firm remains at the forefront of industry trends.
  • Contribute to the development of new business processes, including research, proposal, and pitch preparation.
Qualifications:
  • 2+ years of talent management and/or influencer marketing experience required.
  • Proven track record of success as a self-starter, with a minimum of a few years of relevant professional experience.
  • Ability to approach problem-solving with outside-the-box solutions and a willingness to take on diverse assignments and creative projects.
Benefits:

Ponte Firm values its employees' well-being, offering a range of benefits, including:

  • Company stock program
  • 401k program
  • Wellness reimbursement program
  • Sabbatical for long-term employees
  • Competitive, flexible vacation and PTO policy
  • Competitive compensation package (salary)
  • Company-sponsored health care plan (medical, dental, and vision plans)
  • Vacation day expansion for long-term employees
  • Company-wide quarterly mental health days off
  • Additional vacation sabbatical for long-term employees
  • Annual team retreat
  • Team events, lunches, and drinks

Please note that Ponte Firm does not cover relocation costs.



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