Associate Director of Marketing and Communications

4 days ago


Denver, Colorado, United States InsideHigherEd Full time
Job Title: Associate Director of Marketing and Communications

The Josef Korbel School of International Studies at the University of Denver is a leading institution for international studies, offering seven master's degrees and two undergraduate degrees. Our mission is to prepare students for careers in the public, private, and non-profit sectors, with a focus on making the global economy more equitable and inclusive.

Job Summary

We are seeking an experienced Associate Director of Marketing and Communications to join our team. The successful candidate will be responsible for developing and executing recruitment-based marketing campaigns, managing relationships with advertising agencies and consultants, and creating captivating stories and features for our website and social media platforms.

Key Responsibilities
  • Collaborate with the Assistant Dean of Enrollment, Marketing and Communications to develop and execute recruitment-based marketing campaigns
  • Manage relationships with advertising agencies, consultants, and freelancers
  • Develop and execute a social media plan to enhance the School's visibility
  • Act as the primary lead on creating captivating stories, features, and shorter pieces for the School's website and social media platforms
  • Design and deliver a comprehensive internal communications strategy to provide Korbel constituents with a clear understanding of progress toward goals
  • Oversee and manage the School website, using the site to achieve strategic marketing and communication goals
  • Oversee branding efforts for the School and its adherence to DU's marketing and communications guidelines, including the usage and development of logos
  • Manage a full-time employee and student staff
Requirements
  • Bachelor's degree in marketing, communications, or a related field
  • 5 years of increasingly responsible professional experience in marketing, communications, public relations, and media relations
  • Experience in the design, development, and implementation of communications, media, and marketing strategies
  • Project management experience with sophisticated marketing and communications campaigns
  • Experience with online content management
  • Experience with digital communications and marketing
  • Experience with ad placement and analytics
  • Experience working with media outlets and developing relationships with third parties
  • Experience working with people from diverse cultures and backgrounds
Preferred Qualifications
  • Advanced degree in marketing, communications, or related field
  • Advanced skills in Drupal and WordPress CMS platform
  • Experience working with GA4 and Google Analytics
  • Experience creating and executing a successful strategic communications effort
  • Communications/marketing experience in higher education
Working Environment

The successful candidate will work in a standard office environment with occasional unexpected interruptions and moderate to high stress levels. The position requires the ability to sit in front of a computer for extended periods and occasionally move about the office/campus with the capability of transporting objects up to 20 lbs.

Work Schedule

The position is Monday-Friday, 8:00 a.m. - 4:30 p.m. with occasional weekends and evenings.

Application Deadline

For consideration, please submit your application materials by 4:00 p.m. (MST) Friday, November 1, 2024.

Special Instructions

Candidates must apply online through jobs.du.edu to be considered. Only applications submitted online will be accepted.


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