Complex Marketing Director

3 days ago

Denver, Colorado, United States HEI Hotels and Resorts Full time
About Us

The Brown Palace Hotel and Spa, Autograph Collection, is a luxury hotel in Downtown Denver that offers an unparalleled level of service and amenities. As a member of our team, you will have the opportunity to work in a dynamic and fast-paced environment, collaborating with a talented group of professionals to deliver exceptional results.

Job Summary

We are seeking a highly skilled and experienced Marketing Manager to join our team. The successful candidate will be responsible for developing and implementing marketing strategies to drive business growth and revenue. This includes creating and directing brand development, managing hotel messaging and brand positioning, and developing partner relationships.

Key Responsibilities
  • Create and direct brand development, including hotel website
  • Manage hotel messaging and brand positioning
  • Create and direct brand voice guidelines
  • Direct PR Agency, Digital Marketing Agency and Advertising Agency
  • Develop partner relationships and manage donation requests
  • Identify, negotiate agreement and cultivate relationships
  • Identify and vet new ideas and guest experiences, and work with operations team for rollout
  • Direct and manage community relations strategy
  • Community partnerships and Board relationships
  • Develop and implement annual strategic marketing plan, including paid sponsored boosting on Social channels
  • Research, identify and capitalize on new market opportunities
  • Direct media planning and buying in conjunction with ad agency
  • Create internal communication presentations for stakeholders
  • Work with corporate affiliates on cross-promotional initiatives
  • Provide marketing expertise to the executive management team
  • Develop and manage the marketing budget/forecast/contracts/financials
  • Database management
  • Oversee internet marketing strategies; and web site development and performance
  • Manage creative campaign development and production
  • Operational support and collateral management
  • Manage execution of projects
Requirements
  • Bachelor's Degree, preferably in Marketing, Communications, Graphic Design or related field
  • A minimum 3 years' of experience in digital graphic design, online content and project management
  • Ability to leverage Brand and HEI processes and systems to support compliance, identify trends and support execution of corporate and property strategies
  • Strong working knowledge of Microsoft Office, Excel, PowerPoint, InDesign, Photoshop, Adobe Illustrator
  • Strong analytical skills, ability to identify relevant data and leverage to positively impact hotel revenues
  • Effective verbal and written communication skills. Ability to adapt communication style to suit different audiences, such as effectively communicating with supervisors, coworkers, public etc.
Benefits

HEI Hotels and Resorts is committed to providing a comprehensive benefit program that offers you choices for your physical, mental and financial wellness, creating value in your most important investment - you. For your physical and mental wellness we offer competitive Medical and Dental programs through Anthem Blue Cross Blue Shield as well as Vision insurance programs through EyeMed. Our Vacation, Sick and Holiday programs are available for you to rejuvenate with time off. For your financial wellness, HEI provides a wide array of coverage, including Supplemental, Spousal and Child Life insurance as well as Short and Long-Term Disability plans. Our 401(k) Savings Plan with matching funds, and discounts through our 'YouDecide' and Hotel Room Discount programs provide additional incentives for choosing HEI as the employer of your future. Specific details and eligibility of these programs vary by location and employment status.

We proudly partner with DailyPay, a voluntary benefit that allows our associates access to their earnings when they want them.

HEI Hotels and Resorts is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

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