Senior Director of Marketing
1 day ago
About the Role:
Discovery Senior Living is seeking a highly experienced Senior Director of Marketing to lead our marketing efforts in the Eastern US. As a key member of our leadership team, you will be responsible for developing and executing strategic marketing plans to drive lead generation and conversion.
Key Responsibilities:
- Develop and execute quarterly/annual marketing plans for communities, interpreting and synthesizing competitive knowledge and market research data to develop insight-led strategies.
- Collaborate with DSL Marketing leadership on high-level strategic marketing initiatives to support community lead generation and lead conversion efforts.
- Function as the trusted advisor on Eastern US national and regional brand marketing efforts.
- Maintain DSL brand standards across all marketing.
- Analyze monthly lead generation performance, conducting channel analysis, tracking results, and reporting on ROI.
- Manage investor relations pertaining to marketing strategy, including data analysis, reporting, performance call presentations, and ad hoc requests.
- Oversee and develop community budgets and analyze monthly financials.
- Partner with corporate and regional sales leadership for ongoing discussions to support occupancy goals.
- Collaborate with the DSL Digital Support Team to convey digital strategies for community websites, advertising, email communications, lead generation/lead conversion, and reputation management.
Qualifications:
- Bachelor's degree in marketing or other related area of specialty with eight or more years of proven marketing strategy experience.
- Preferred senior living, healthcare, real estate, or agency experience.
- Experience in a lead generation environment.
- Minimum five years analysis and reporting experience.
- Experience developing short and long-term marketing strategies with traditional and non-traditional marketing channels and creating sales-driven messaging.
- Ability to track, analyze, and report on ROI data.
- Experience with budget management, GL codes, P&L reports, and forecasting.
- Knowledge using Customer Relationship Management software.
- Ability to thrive in a high-pressure environment.
- Innovative spirit, receptive to change, and substantial organizational growth.
- Superior communication skills with the ability to present to senior teams and investment partners.
- Intense work ethic with a dedication to teamwork.
- Strong attention to detail and deadlines.
- Multitasking skills for handling multiple projects, cross-divisionally.
- Critical thinking skills for identifying and addressing concerns.
- Ability to build relationships and articulate ideas well.
- Excellent grammar, editing, and copywriting skills.
- Capacity to train and mentor other team members.
Benefits:
Eligible team members are offered a comprehensive benefit package, including medical, dental, vision, life, and disability insurances, paid time off, and paid holidays. Team members are eligible to participate in our outstanding 401(k) plan with company match, our Employee Assistance Program, and accident insurance policies.
EOE D/V
-
Senior Director of Marketing
4 weeks ago
Tampa, Florida, United States Discovery Senior Living Full timeAbout the RoleWe are seeking a highly experienced Senior Director of Marketing to lead our national and regional brand marketing efforts in the Eastern US. This is a remote position that requires a strong understanding of the competitive landscape and sales objections in the senior living industry.The ideal candidate will have a proven track record of...
-
Sales and Marketing Representative
22 hours ago
Tampa, FL , USA, United States Senior Lifestyle Full timeSenior Lifestyle is seeking a motivated and results-driven Sales Specialist to join our team. As a Sales Specialist, you will be responsible for providing exceptional sales and marketing support to our community. Your primary focus will be on generating leads, closing sales, and achieving/exceeding move-in goals. You will also be responsible for maintaining...
-
Marketing Director
1 day ago
Tampa, FL , USA, United States Seminole Gaming Full timeAbout the RoleWe are seeking a highly skilled and experienced Marketing Director to join our team at Seminole Gaming. As a key member of our leadership team, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.Key ResponsibilitiesDevelop and implement marketing plans and programs to attract and...
-
Senior Director of Market Operations
12 hours ago
Tampa, Florida, United States ArchWell Health Full timeArchWell Health: A Leader in Innovative HealthcareArchWell Health is a pioneering healthcare provider dedicated to delivering exceptional care to our senior members. Our mission is to create a vibrant, wellness-focused community where seniors can feel at home and receive the best-in-class care.Job Summary:The Senior Director of Market Operations is a...
-
Regional Marketing Director
3 weeks ago
Tampa, FL , USA, United States Richman Property Services Full timeJob Title: Regional Marketing DirectorWe are seeking a highly skilled and experienced Regional Marketing Director to join our team at Richman Property Services, Inc. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing strategies to drive business growth and increase brand awareness.About the...
-
Senior Marketing Director
2 weeks ago
US-, Kansas, OK, USA City Lifestyle Full time{"Job Title": "Senior Marketing Director", "Job Description": "Job SummaryCity Lifestyle is seeking a seasoned marketing professional to lead our marketing efforts. As a Senior Marketing Director, you will be responsible for developing and implementing our overall marketing strategy, driving business growth, and building our brand nationally.Key...
-
Senior Marketing Director
1 day ago
US-, Kansas, OK, USA City Lifestyle Full time{"Job Title": "Senior Marketing Director", "Job Description": "Job SummaryCity Lifestyle is seeking a seasoned marketing professional to lead our marketing efforts. As a Senior Marketing Director, you will be responsible for developing and implementing our overall marketing strategy, driving business growth, and building our brand nationally.Key...
-
Senior Marketing Director
3 days ago
US-, Kansas, OK, USA City Lifestyle Full time{"Job Title": "Senior Marketing Director", "Job Description": "Marketing Visionary WantedCity Lifestyle is seeking a seasoned marketing professional to spearhead our marketing efforts. As a Senior Marketing Director, you will be responsible for developing and implementing our overall marketing strategy, driving business growth, and building our brand on a...
-
Director of Sales and Marketing
1 day ago
Oakland Charter Township, MI , USA, United States Synergy Senior Management Full timeDirector of Sales and Marketing OpportunitySynergy Senior Management is seeking a highly skilled Director of Sales and Marketing to join our team. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing and sales strategies that drive business growth and success.Key Responsibilities:Develop and...
-
Director of Sales and Marketing
3 weeks ago
Oakland Charter Township, MI , USA, United States Synergy Senior Management Full timeJob Title: Director of Sales and MarketingAt Synergy Senior Management, we are seeking a highly skilled and experienced Director of Sales and Marketing to join our team. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing and sales strategies that drive business growth and...
-
AVP/Senior Director, Market Operations
3 weeks ago
Tampa, United States ArchWell Health Full timeAVP/Senior Director, Market OperationsTampa, FL, USA Req #11982Tuesday, September 17, 2024Sr. Director, Market Operations ArchWell Health is a new, innovative healthcare provider devoted to improving the lives of our senior members. We deliver best-in-class care at comfortable, accessible neighborhood clinics where seniors can feel at home and become part of...
-
Senior Director of Market Operations
23 hours ago
Tampa, Florida, United States ArchWell Health Full timeJob SummaryArchWell Health is seeking a seasoned Senior Director of Market Operations to lead our market expansion efforts. As a key member of our leadership team, you will be responsible for driving business growth, improving operational efficiency, and delivering exceptional patient experiences.Key ResponsibilitiesDevelop and execute market launch plans,...
-
Senior Marketing Director
3 hours ago
Carlsbad, CA, USA, United States Nalu Medical, Inc Full timeThe Senior Marketing Director at Nalu Medical, Inc. will lead the development and execution of comprehensive marketing strategies to drive growth and enhance the company's reputation in the neuromodulation community. This role will oversee all marketing activities, including marketing communication, product marketing, market research, digital marketing,...
-
Marketing Director
3 weeks ago
Tampa, Florida, United States Armature Works Full timeJob Title: Director of MarketingWe are seeking a highly skilled and experienced Director of Marketing to join our team at Armature Works. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing strategy that aligns with our company's objectives and brand vision.Key Responsibilities:Craft and...
-
Senior Wellness Director
1 month ago
North Decatur, GA, USA, United States Sonida Senior Living Full timeJob Title: Senior Wellness DirectorSonida Senior Living is a leading provider of senior living communities, offering a range of services to support the well-being of our residents. We are seeking a highly skilled Senior Wellness Director to join our team.Job Summary:The Senior Wellness Director will provide clinical leadership support to our communities,...
-
Marketing Director
1 day ago
Miami, FL, USA, United States Goodwill Industries of South Florida, Inc. - Miami, FL Full timeMarketing Director Job DescriptionGoodwill Miami is seeking a seasoned Marketing Director to spearhead our brand's growth and development. The ideal candidate will possess a strong background in brand storytelling, marketing, and creative direction, with a passion for innovation and a proven track record of driving business growth.Key...
-
Senior Wellness Director
1 month ago
North Decatur, GA, USA, United States Sonida Senior Living Full timeJob Title: Senior Wellness DirectorSonida Senior Living is a leading provider of senior living communities, offering a range of services to support the well-being of our residents. We are seeking a highly skilled Senior Wellness Director to join our team.Job Summary:The Senior Wellness Director will provide clinical leadership support to our communities,...
-
Marketing Director
2 weeks ago
Tampa, Florida, United States ARMATURE WORKS, LLC Full timeJob Title: Director of MarketingAt Armature Works, LLC, we are seeking a highly skilled and experienced Director of Marketing to join our team. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing strategy that aligns with our company's objectives and brand vision.Key...
-
Marketing Director
1 day ago
Miami, FL , USA, United States PRTNR Recruiting, Inc. Full timeMarketing ManagerPRTNR Recruiting, Inc. is seeking a seasoned Marketing Manager to spearhead our comprehensive marketing efforts. As a key member of our team, you will be responsible for developing and executing strategic marketing plans that drive business growth and success.Key Responsibilities:Brand Development: Formulate and implement brand strategies to...
-
Senior Director of Marketing
1 day ago
Bridgewater, NJ , USA, United States Bausch Health Full timeSenior Director of Marketing Job DescriptionSolta, a division of Bausch Health, is committed to delivering sophisticated technology in simple, elegant designs, providing true aesthetic and therapeutic benefits.The Senior Director of Marketing will develop and execute business strategies and tactics for the Solta Medical Division of Bausch Health.Key...