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Talent Acquisition Marketing Expert

2 months ago

Austin, Texas, United States augmentjobs Full time
Job Overview

Position Title: Recruitment Marketing Specialist

Overview: We are looking for an innovative and analytical Recruitment Marketing Specialist to enhance our HR initiatives. This position is focused on creating and implementing marketing strategies that effectively draw in top-tier talent to our organization. The successful candidate will possess a robust background in marketing, employer branding, and talent acquisition, with a knack for producing engaging content and campaigns that appeal to prospective candidates.

Key Responsibilities:

  • Formulate and execute recruitment marketing strategies aimed at attracting high-caliber candidates through diverse channels.
  • Generate and oversee content for career websites, social media platforms, job boards, and other digital mediums to bolster employer branding.
  • Craft and implement marketing campaigns that highlight job vacancies and promote the company culture.
  • Work in tandem with HR and recruitment teams to identify hiring requirements and develop tailored messaging for various roles and target demographics.
  • Leverage SEO, social media, email marketing, and other digital marketing methodologies to connect with and engage potential candidates.
  • Evaluate and assess the success of recruitment marketing initiatives using data analytics, making necessary adjustments to strategies.
  • Oversee the company's online presence on platforms such as Glassdoor, LinkedIn, and Indeed by managing reviews and interacting with the community.
  • Coordinate and publicize recruitment events, including job fairs, webinars, and open houses.
  • Keep abreast of the latest trends in recruitment marketing, employer branding, and digital marketing to enhance strategies continuously.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Human Resources, or a related discipline.
  • Demonstrated experience in marketing, particularly in recruitment marketing or employer branding.
  • Solid understanding of digital marketing, content development, and social media tactics.
  • Exceptional communication, writing, and storytelling abilities, with a talent for creating engaging content.
  • Familiarity with SEO, email marketing, and analytical tools.
  • Capability to collaborate effectively with cross-functional teams and manage multiple projects concurrently.
  • Creative problem-solving skills and a keen attention to detail.
  • Proficiency in marketing software, CMS platforms, and design tools such as Adobe Creative Suite is advantageous.