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Digital Marketing Strategist

2 months ago

Pittsburgh Pennsylvania, United States CRM Force Full time
About CRM Force

CRM Force is a leading organization in the healthcare industry, dedicated to delivering innovative solutions and exceptional customer experiences.

Job Title: Digital Marketing Manager

We are seeking a highly skilled Digital Marketing Manager to join our team and drive our marketing initiatives forward.

Key Responsibilities:
  • Develop and execute integrated multi-channel marketing campaigns, leveraging email marketing, social media, PR, and advertising to reach our target audience.
  • Identify priorities, foster seamless collaboration across departments, and design and implement cutting-edge strategies to amplify our marketing efforts.
  • Lead and inspire a dedicated team handling digital marketing, website, PR & communications, ensuring cohesive and integrated marketing efforts across all channels.
  • Manage and report on key performance indicators (KPIs), utilizing data to inform and optimize our marketing strategies.
  • Orchestrate multi-channel journeys, including video and ads, to create engaging and personalized experiences for our customers.
Requirements:
  • Excellent project management and communication skills, with the ability to lead and motivate a team.
  • Bachelor's degree in Marketing or Business, with a strong understanding of marketing principles and practices.
  • 8+ years of experience in marketing, with a proven track record of success in the healthcare sector.