B2B Marketing Strategist

2 days ago

Pittsburgh, United States BRUNNER Full time

Do you thrive on turning strategy into action and data into decisions? We need a B2B Marketing Strategist who excels at crafting impactful strategies, managing multifaceted campaigns, and staying ahead of the latest trends.

The ideal candidate will be responsible for developing and executing marketing strategies that drive demand and generate leads for our B2B clients. This role requires a deep understanding of the B2B marketing landscape, excellent analytical skills, and the ability to create and implement effective marketing campaigns.

ESSENTIAL FUNCTIONS:

  • Develop and implement effective B2B marketing strategies that align with the company's goals and objectives.
  • Collaborate with cross-functional teams, including brand strategy, digital experience, channel strategists and data analytics to ensure alignment and successful execution of marketing initiatives.
  • Consult marketing clients on creating alignment with other departments, such as sales and product development, to ensure seamless communication and alignment of marketing efforts.
  • Conduct research to identify target audiences, understand their needs, and develop tailored marketing campaigns to meet buyer's journey.
  • Work with the content marketing team to create and manage content marketing strategies, including blog posts, white papers, case studies, and social media content.
  • Analyze and report on the performance of marketing campaigns, using data to optimize and improve future efforts.
  • Work with the data analytics team on testing methodologies to influence campaign optimizations.
  • Create and manage marketing campaigns, including email, social media, and advertising.
  • Stay up-to-date with the latest marketing technologies and trends, and incorporate them into marketing strategies as appropriate.
  • Manage relationships with external vendors and contractors as needed.
Requirements

REQUIRED EXPERIENCE / EDUCATION:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 5 years of relevant experience in B2B marketing, with a proven track record of developing and executing successful demand generation and lead driving strategies
  • Management experience preferred
  • Proficiency in marketing automation tools and CRM systems
  • Strong analytical skills and the ability to interpret data to make informed decisions
  • Ability to develop and execute marketing strategies
  • Background in email marketing strategy development and execution preferred
  • Excellent communication and presentation skills
  • Experience with account-based marketing. Experience with Demandbase preferred
  • Ability to manage multiple projects simultaneously
  • Understanding of SEO and SEM best practices
  • Ability to work independently and as part of a team, with strong project management skills


Who We Are

Brunner is an integrated marketing communications agency with a fast-paced, creative environment. We value Perseverance, Integrity, Tenacity, Curiosity, and Heart in every aspect of our business, especially our team members. We are good people creating good work. Brunner's commitment is to its people - fostering growth within (robust training, low attrition, and commitment to diversity), becoming an extension of their client's teams and maintaining long-term relationships, and creating great marketing programs that achieve business impact for their clients.

Perks

We offer your full traditional benefits including health, dental, vision, a 401k plan, and life insurance. We also offer commuter and transit benefits, as well as an employee wellness benefit for you to enjoy your life outside of work. Add to that unlimited PTO, half day summer Fridays and all the holiday time off you would expect.

Flexible Work Policy

It's simple - work where it's most convenient for you We recognize that we're a mixed group of people with different priorities in our lives, so we empower our employees to create their ideal working scenario...in-office, at home, or a hybrid of both. Keep in mind you might need to pop into the office for a client meeting here and there, or even an agency-wide meeting.

Environmental Demands

Normal office environment. Ability to sit for extended periods of time including extensive use of PC equipment.

We like everyone, so we are an equal opportunity employer. We do not consider your race, religion, ethnicity, national origin, age, sex, disability, marital status, sexual orientation, or veteran status when deciding to hire you. We just want you to be you.

  • B2B Marketing Strategist

    2 days ago

    Pittsburgh, PA , USA, United States BRUNNER Full time

    Job Title: B2B Marketing StrategistBrunner is seeking a highly skilled B2B Marketing Strategist to join our team. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive demand and generate leads for our B2B clients.Key Responsibilities:Develop and implement effective B2B marketing...

  • Marketing Strategist

    2 weeks ago

    Pittsburgh, Pennsylvania, United States blueStone Staffing Full time

    Marketing StrategistAt blueStone Staffing Solutions, we're seeking a seasoned Marketing Strategist to join our team on an exciting new project. As a key member of our marketing team, you'll play a pivotal role in delivering key insights and strategic recommendations to drive our clients' brand positioning forward.Key Responsibilities:Strategic Development:...

  • Product Marketing Strategist

    3 weeks ago

    Pittsburgh, Pennsylvania, United States PNC Full time

    Job Title: Product Marketing StrategistAt PNC, we're seeking a highly motivated and experienced Product Marketing Strategist to join our team. As a key member of our Product Marketing team, you'll play a critical role in shaping the strategic direction of our credit card products.Key Responsibilities:Develop and execute integrated marketing plans to drive...

  • Market Research Strategist

    3 weeks ago

    Pittsburgh, Pennsylvania, United States KPMG Full time

    Market Research StrategistKPMG is seeking a seasoned Market Research Strategist to join our Advisory Insights organization. As a key member of our team, you will be responsible for developing market research strategies that drive business growth and inform go-to-market initiatives.Key Responsibilities:Lead the development of market research strategies that...

  • Digital Marketing Strategist

    3 weeks ago

    Pittsburgh, Pennsylvania, United States AlphaGraphics Full time

    Marketing Strategist RoleServe as a key player in the development of new digital marketing products and technologies. Maintain strong knowledge of business structure, technology infrastructure, and existing technologies to facilitate collaboration within departments.Collaborate with sales and marketing project leads to carry out responsibilities associated...

  • Digital Marketing Strategist

    5 days ago

    Pittsburgh, PA , USA, United States AlphaGraphics Full time

    Job Title: Digital Marketing StrategistWe are seeking a highly skilled Digital Marketing Strategist to join our team at AlphaGraphics. As a key player in our research and development of new digital marketing products and technologies, you will be responsible for maintaining strong knowledge of business structure, technology infrastructure platforms, existing...

  • Marketing Strategist

    4 weeks ago

    Pittsburgh, Pennsylvania, United States Fresh Form Draft Full time

    About the Role: As a Marketing Agent at Fresh Form Draft, you'll play a crucial role in developing and executing marketing strategies to enhance our brand presence and drive business growth. You'll work closely with our marketing team to create compelling campaigns, analyze market trends, and engage with our audience through various channels. This is an...

  • Compensation Strategist

    2 weeks ago

    Pittsburgh, Pennsylvania, United States KPMG Full time

    Job Summary:We are seeking an experienced Compensation Strategist to join our Talent & Culture organization at KPMG. As a key member of our team, you will be responsible for leading the compensation strategy, design, and payout process for our Business Development (Sales & Alliances) organization.Key Responsibilities:• Lead the compensation strategy,...

  • Digital Marketing Strategist

    3 weeks ago

    Pittsburgh, Pennsylvania, United States Innovation Works, Inc. Full time

    Job Title: Digital Marketing ManagerAbout the Role:Innovation Works, Inc. is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our Communications Department, you will be responsible for developing and executing online marketing strategies to promote our organization and its mission.Key Responsibilities:Develop and manage...

  • Digital Marketing Strategist

    5 days ago

    Pittsburgh, Pennsylvania, United States HDJ + Associates, Inc. Full time

    Job Title: Interactive Project ManagerHDJ + Associates, Inc. is seeking a highly skilled Interactive Project Manager to join our team. As an Interactive Project Manager, you will be responsible for managing and implementing strategic interactive marketing activities for our clients.Key Responsibilities:Lead client calls and internal status meetings to ensure...

  • Marketing Manager

    2 weeks ago

    Pittsburgh, United States ChemDAQ, Inc. Full time

    About ChemDAQ, Inc. ChemDAQ, Inc., a rapidly-growing manufacturing company based in Pittsburgh, PA is seeking a Marketing Manager to help drive the company’s sales and marketing efforts. This position will work closely with Executive Leadership, VP of Sales, and the Sales Team to accelerate new business through targeted lead generation campaigns. This...

  • Marketing Manager

    2 weeks ago

    pittsburgh, United States ChemDAQ, Inc. Full time

    About ChemDAQ, Inc. ChemDAQ, Inc., a rapidly-growing manufacturing company based in Pittsburgh, PA is seeking a Marketing Manager to help drive the company’s sales and marketing efforts. This position will work closely with Executive Leadership, VP of Sales, and the Sales Team to accelerate new business through targeted lead generation campaigns. This...

  • Marketing Manager

    2 weeks ago

    Pittsburgh, United States ChemDAQ, Inc. Full time

    About ChemDAQ, Inc. ChemDAQ, Inc., a rapidly-growing manufacturing company based in Pittsburgh, PA is seeking a Marketing Manager to help drive the company’s sales and marketing efforts. This position will work closely with Executive Leadership, VP of Sales, and the Sales Team to accelerate new business through targeted lead generation campaigns. This...

  • Strategic Marketing Consultant

    1 month ago

    Pittsburgh, Pennsylvania, United States AlphaGraphics - US514 Full time

    Job OverviewAlphaGraphics in the Cultural District is seeking an experienced Marketing Strategist to enhance our marketing initiatives. This role is pivotal in crafting strategic communication solutions that empower our corporate and non-profit clientele to meet their objectives.The successful candidate will demonstrate the ability to lead client...

  • Strategic Marketing Consultant

    1 month ago

    Pittsburgh, Pennsylvania, United States AlphaGraphics - US514 Full time

    Job OverviewAlphaGraphics in the Cultural District is seeking an experienced Marketing Strategist to contribute significantly to our marketing initiatives. This role is pivotal in crafting strategic communication solutions that empower our corporate and non-profit clientele to meet their objectives.The successful candidate will demonstrate proficiency in...

  • Strategic Marketing Consultant

    1 month ago

    Pittsburgh, Pennsylvania, United States AlphaGraphics - US514 Full time

    Job OverviewAlphaGraphics in the Cultural District is seeking an experienced Marketing Strategist to enhance our team as a key contributor. This role is pivotal in providing strategic communication solutions that empower our corporate and non-profit clients to reach their objectives.The successful candidate will excel in facilitating client discussions,...

  • Digital Marketing Strategist

    1 month ago

    Pittsburgh, Pennsylvania, United States CRM Force Full time

    About CRM ForceCRM Force is a leading organization in the healthcare industry, dedicated to delivering innovative solutions and exceptional customer experiences.Job Title: Digital Marketing ManagerWe are seeking a highly skilled Digital Marketing Manager to join our team and drive our marketing initiatives forward.Key Responsibilities:Develop and execute...

  • Marketing Coordinator

    3 weeks ago

    Pittsburgh, Pennsylvania, United States Flyspace Productions Full time

    Job OpportunityFlyspace Productions is seeking a highly motivated and creative Marketing Intern to contribute to the development and implementation of our social media marketing campaigns. As a key member of our team, you will be responsible for creating and managing engaging content across various social media platforms, analyzing analytics to gauge...

  • Marketing Director

    1 week ago

    Pittsburgh, Pennsylvania, United States ChemDAQ, Inc. Full time

    Marketing ManagerChemDAQ, Inc. is seeking a highly motivated and experienced Marketing Manager to lead our comprehensive marketing effort. As a key member of our team, you will be responsible for developing and executing strategies to increase market awareness, accelerate sales pipeline growth, and establish ChemDAQ as an industry leader in workplace...

  • Marketing Director

    5 days ago

    Pittsburgh, Pennsylvania, United States ChemDAQ, Inc. Full time

    Marketing ManagerChemDAQ, Inc. is seeking a highly motivated and experienced Marketing Manager to lead our comprehensive marketing effort. As a key member of our team, you will be responsible for developing and executing strategies to increase market awareness, accelerate sales pipeline growth, and establish ChemDAQ as an industry leader in workplace...