Digital Marketing Strategist

4 weeks ago


Pittsburgh, Pennsylvania, United States InsideHigherEd Full time
Job Title: Digital Marketing Manager

InsideHigherEd is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing strategies to promote our brand and engage with our audience.

Key Responsibilities:
  • Develop and execute digital marketing campaigns across multiple channels, including social media, email, and content marketing.
  • Manage and maintain our social media presence, including creating and curating content, engaging with followers, and analyzing metrics.
  • Collaborate with cross-functional teams to develop and implement marketing strategies that align with our business goals.
  • Stay up-to-date with the latest digital marketing trends and best practices, and apply this knowledge to improve our marketing efforts.
  • Manage and analyze data to measure the effectiveness of our marketing campaigns and make data-driven decisions.
Requirements:
  • Bachelor's degree in marketing, communications, or a related field.
  • Minimum 4 years of experience in digital marketing, with a focus on social media, content marketing, and campaign management.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Strong analytical and problem-solving skills, with the ability to collect and analyze data to inform marketing decisions.
  • Excellent communication and project management skills, with the ability to work effectively with cross-functional teams.
What We Offer:
  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative team.
  • A collaborative and supportive work environment.
  • Professional development opportunities, including training and education.

InsideHigherEd is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and supportive work environment that values diversity, equity, and inclusion.



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