Digital Marketing Specialist
6 days ago
We are committed to elevating America's hidden musical figures and promoting inclusive opportunity, access, and advocacy for the next generation. As a Digital Marketing Specialist, you will play a pivotal role in executing and managing our social media strategy across various platforms. You will collaborate with our marketing team to create engaging content, grow our online presence, and track the effectiveness of our campaigns. This is an exciting opportunity for someone passionate about digital marketing, social media trends, and content creation.
Key Responsibilities:
- Monitor social media channels for trends, comments, and engagement opportunities.
- Generate visually appealing and compelling multimedia content, including graphics, images, reels, videos, and other creative assets tailored for all relevant channels.
- Curate and schedule engaging content for various social media platforms.
- Interact with our online community on all social platforms: responding to comments, messages, and facilitating conversations.
- Track and analyze social media performance metrics specific to Instagram, Facebook, LinkedIn, and other platforms.
While a Bachelor's degree in marketing or communications is not required, it is a plus. We seek candidates with 1-2 years of experience in content creation, managing social media platforms, and running digital campaigns. Familiarity with social media scheduling, design, and campaign programs is essential. Strong organizational and planning skills, along with proficiency in filming and editing social reels and posts, are also crucial. If you have experience using tools comparable to Canva, Later, Adobe Creative Cloud, and Dropbox, that's a definite advantage.
This role involves working collaboratively and independently, with a strong data-driven mindset and the ability to write reports and trend recommendations with facts and analytical insights. We estimate this position requires approximately $60,000 per year. Flexible work-from-home options are available.
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