Digital Marketing Specialist
2 days ago
About Digi Solutions:
We are a leading marketing firm specializing in digital solutions for small and medium-sized businesses. Our mission is to empower our clients with the tools they need to thrive in the digital age.
Job Overview:
We are seeking a highly motivated Digital Marketing Specialist to join our team. As an SEO & SEM Intern, you will play a pivotal role in optimizing our clients' websites for search engines, managing pay-per-click (PPC) advertising campaigns, and driving organic and paid traffic to achieve their online marketing goals.
Responsibilities:
- You will work closely with our content creators, developers, and designers to ensure the integration of SEO best practices throughout all aspects of website design and development.
- Perform keyword research and analysis to pinpoint relevant keywords and enhance website content accordingly.
- Enhance website metadata, such as page titles and descriptions, to boost search engine rankings and increase click-through rates.
- Conduct ongoing audits of the website to uncover technical issues that could harm its visibility and ranking on search engines.
- Monitor, analyze, and generate reports on website traffic, rankings, and other vital performance metrics.
Requirements:
- Bachelor's degree in marketing, business, or a related field (preferred)
- Proven experience in SEO and SEM, including keyword research, on-page/off-page optimization, and PPC campaign management.
- Proficiency in SEO and SEM tools and platforms (e.g., Google Ads, Google Analytics, SEMrush, Moz).
- Strong analytical skills and the ability to interpret data to drive insights and actions.
- Excellent communication and client management skills.
- Detail-oriented and highly organized, with the ability to manage multiple projects simultaneously.
- Up-to-date with industry trends and best practices.
What We Offer:
- This internship is eligible for school credit, and portfolio development opportunities will be provided.
- Opportunity to work with a diverse portfolio of clients and industries.
- Collaborative and innovative work environment.
- Ongoing training and professional development opportunities.
- A chance to make a meaningful impact on clients' online success.
Compensation:
The estimated salary for this position is $15-20 per hour, depending on experience.
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