Product Marketing Strategist

2 weeks ago


Woodland Hills, California, United States Feedonomics Full time
About Feedonomics:

Feedonomics operates as a fully remote organization, specializing in the management of product feeds for ecommerce enterprises globally. Established in 2014, the company has garnered a strong reputation for its all-encompassing approach to feed management, inclusive workplace culture, and cutting-edge technological solutions.

Position: Product Marketing Manager

This role is pivotal in shaping the market presence of Feedonomics' products, crafting strategic messaging, and working alongside cross-functional teams to enhance revenue and establish leadership within the industry.

Overview of the Marketing Division:

Become part of a team of innovative thinkers at the intersection of technology and ecommerce. At Feedonomics, there are numerous opportunities to influence industry solutions and explore new avenues. Your creativity, innovation, and dedication to growth are greatly appreciated.

Key Responsibilities:
  • Serve as the authority on Feedonomics products, industry trends, and competitive landscape to inform global go-to-market strategies and product narratives.
  • Keep abreast of technological advancements and competitor movements to shape market positioning and product evolution.
  • Develop persuasive product messaging tailored for diverse audiences and platforms.
  • Collaborate with internal stakeholders to ensure cohesive execution of marketing materials and campaigns.
  • Create promotional content and sales resources that highlight Feedonomics' unique value proposition.
  • Implement training programs to educate both internal and external teams on the value of Feedonomics' offerings.
  • Generate competitive intelligence resources and analyze market data to support business objectives.
  • Plan lead generation initiatives and refine marketing strategies to foster business growth.
Qualifications:
  • A minimum of 5 years of experience in Product Marketing or similar roles.
  • Proven track record in managing marketing initiatives and programs.
  • Exceptional communication and teamwork abilities.
  • Strong organizational and project management skills.
  • Experience in market research and competitive analysis.
  • Familiarity with ecommerce technologies and demand generation strategies.
  • Knowledge of web analytics and marketing automation platforms.
  • Capability to analyze data and extract actionable insights.
  • Flexibility to adapt to changing work environments.
  • Bachelor's degree in Marketing, Business, or a related discipline.
Perks and Benefits:
  • Flexible remote work options.
  • Competitive salary package.
  • Generous paid time off and comprehensive health insurance.
  • Retirement savings plans and family-oriented benefits.
  • Opportunities for professional growth and development.
  • Employee resource groups and team-building events.
  • Referral bonus incentives.
Compensation:

The anticipated salary range for this role is $100,000-$158,125 USD. The final salary will be determined based on the candidate's location, expertise, and qualifications.

Feedonomics is committed to its employees and promotes a culture of community engagement through philanthropic initiatives, wellness programs, and diversity efforts.



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