Marketing Growth Strategist

2 weeks ago

Chicago, Illinois, United States GoodTime Full time
About GoodTime

GoodTime is dedicated to enhancing the effectiveness of meetings for individuals and organizations.

The GoodTime Meeting Optimization Engine streamlines scheduling, ensures the appropriate participants are present, and delivers actionable insights for smarter meetings.

Its premier offering, Hire, empowers companies to attract top talent more efficiently through Candidate Relationship Intelligence.

Over 300 renowned organizations, including Spotify, Slack, Pinterest, Okta, HubSpot, and Box, have successfully coordinated over 7 million optimized meetings with GoodTime.

Discover more at

The Role


As a Marketing Growth Strategist, you will play a pivotal role in crafting and executing marketing initiatives aimed at fostering business expansion and engaging both prospects and clients to maximize their experience with GoodTime.

In this position, you will leverage your expertise in paid marketing and execute essential marketing operations, including personalized messaging within the product and various communication channels such as email, in-product notifications, and Account-Based Marketing (ABM) support.

We prioritize data-driven strategies in all our endeavors. We rigorously test and evaluate all communications, tailoring experiences to be personalized and relevant for different audience segments.

What You'll Do

  • Lead digital marketing efforts, encompassing online paid advertising, social media outreach, email campaigns, and content marketing initiatives.
  • Enhance digital platforms for effective lead generation, customer engagement, retention, and re-engagement.
  • Support lifecycle marketing and ongoing campaigns via email to boost database interaction, minimize customer attrition, and enhance retention rates.
  • Develop and manage an experimentation roadmap to implement a comprehensive testing agenda, validate hypotheses, and scale successful messaging strategies.
  • Utilize marketing automation tools to streamline, automate, and assess all marketing activities and workflows. Implement and ensure quality assurance for campaign attribution across all marketing platforms.
  • Draft creative briefs and collaborate with creative teams to produce campaign materials.
  • Work collaboratively with Sales, Customer Success, Data, and Marketing teams to achieve ambitious growth objectives and enhance campaign effectiveness through improved tools, automation, and personalization.
  • Evaluate and report on the impact of initiatives, collaborating to identify and scale effective strategies.

What You'll Bring

  • 5+ years of experience in growth or marketing, with a proven track record in creating and analyzing marketing campaigns, executing paid media strategies, and supporting key marketing operations.
  • Experience in experimentation, with a solid history of designing and implementing a testing roadmap.
  • Strong analytical skills and a data-driven approach to decision-making. You should be capable of writing and interpreting queries to uncover opportunities for experimentation and optimization.
  • Familiarity with CRM and marketing automation platforms such as Hubspot, Chili Piper, and Salesforce.
  • A creative and empathetic mindset; always prioritizing the customer experience.
  • Demonstrated ability to collaborate effectively with cross-functional teams, fostering a win-as-a-team culture.
  • Ability to thrive in fast-paced environments and adapt swiftly to changing priorities.

Our Culture

GoodTime is navigating new frontiers. To achieve our objectives, we have embraced a Culture of Entrepreneurship, founded on three key principles: autonomy, accountability, and collaboration.

As a member of the GoodTime team, you will need to embody these values to successfully fulfill your role.

Embracing this culture means taking ownership of your responsibilities while aligning with the company's goals.


The Culture of Entrepreneurship is designed to empower you and our clients, colleagues, and community to create a future where every moment is valuable.

You may find a great fit at GoodTime if you:

  • Enjoy collaborating with exceptional individuals.
  • Prefer a work environment free from politics and unnecessary bureaucracy.
  • Are approachable and always ready to assist others.
  • Can navigate through ambiguity to find solutions.
  • Exhibit humility and can acknowledge your mistakes.
  • Have a passion for learning and are self-taught in various areas.
  • Value giving and receiving constructive feedback.
  • Thrive on tackling challenging problems.
  • Take pride in seeing the tangible impact of your efforts and enjoy having control over your success.

Commitment to You

We believe that a diverse and inclusive workplace fosters innovation and growth. Our team comprises individuals from various backgrounds and expertise. As a potential team member, you may not meet every requirement listed, and we do not expect you to.

If you resonate with the vision and values of GoodTime, we encourage you to explore this opportunity. We are proud to support and advocate for the BIPOC community, women, veterans, and those recovering from the impacts of the pandemic.

Benefits/Perks

  • Remote-first work culture.
  • $500 home office allowance.
  • 8 weeks of Parental Leave (including adoption placement).
  • Flexible time off (Rest & Relaxation).
  • Up to $500 for self-directed learning and development.
  • Comprehensive Health, Dental, and Short-term Disability plans with generous employer contributions.
  • Paid subscription to the Calm app for mindfulness and meditation.

Remote in United States Only

We are currently unable to accommodate candidates requiring visa sponsorship.

Please Note:
No third-party agencies or recruiters will be considered.
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