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Strategic Media Director

2 months ago

Chicago, Illinois, United States Paco Communications, Inc. Full time
About the Role

Paco Communications, Inc. is seeking a highly skilled Associate Media Director to join our team for a three-month temporary assignment period. As a key member of our media team, you will be responsible for defining, managing, and executing in-depth media strategies that drive successful solutions for our clients.

Key Responsibilities
  • Media Strategy Development: Define and execute comprehensive media plans that align with client objectives and goals.
  • Client Relationship Management: Build and maintain strong relationships with clients, identifying opportunities to upsell and cross-sell our services.
  • Market Research and Analysis: Conduct market research and analysis to identify high-impact opportunities for developing breakthrough customer insights.
  • Media Industry Knowledge: Stay up-to-date on current and global media industry issues, trends, and opportunities, advising clients on the latest developments.
  • Media Planning and Buying: Partner with insight, planning, and marketing science teams to identify customer insights from data and translate that into relevant media campaigns.
  • Vendor Management: Manage third-party vendors and contractors to evaluate new opportunities on an ongoing basis.
  • Community Engagement: Establish and maintain relationships in the local and national online marketing, media, and social community.
Requirements
  • 4-6 years of media planning and buying, social media, and search experience.
  • 2+ years in a supervisory role, leading junior media team members.
  • Strategic thinking skills to provide inventive, but measurable, solutions for client challenges.
  • Experience with hands-on implementation and results measurement.
  • Ability to work effectively across functional groups and geographic offices.
  • Independent personality with the ability to work with minimal supervision.
  • Operational experience with programs such as Strata, Salesforce, Hubspot, Datorama, MRI-Simons, Scarborough, Monday, or comparable counterparts.