Loyalty Program Strategist

18 hours ago


Salt Lake, Utah, United States HF Sinclair Full time
Job Summary

We are seeking a highly motivated and experienced Loyalty & Email Marketing Manager to join our Brand Marketing Team at HF Sinclair Corporation. The successful candidate will be responsible for developing and executing a comprehensive loyalty program strategy to drive user acquisition, retention, and engagement.

Key Responsibilities
  • Develop and implement a loyalty program roadmap to enhance and add new capabilities to the program.
  • Design and execute automated email marketing campaigns to grow engagement with our brand and sales.
  • Collaborate with the Brand & Strategy Manager and Advertising & Media Manager to create effective integrated marketing campaigns.
  • Analyze loyalty insights and data to continuously enhance the program.
  • Work with our distributors to continuously enhance our loyalty program.
Requirements
  • 7+ years of professional marketing experience.
  • 3+ years managing, growing and marketing a consumer loyalty program.
  • 3+ years creating effective and engaging email marketing campaigns.
  • End-to-end experience managing creative production execution with agencies.
  • Experience working with a top-tier customer loyalty & engagement platform and app.
Preferred Qualifications
  • Experience in assigned petroleum product is preferred.
  • Education Level: Bachelor's Degree in Marketing or a similar business-related field.
About HF Sinclair Corporation

HF Sinclair Corporation is an independent energy company that produces and markets high-value light products such as gasoline, diesel fuel, jet fuel, renewable diesel and other specialty products. We are committed to maintaining a true Safety culture for our employees, communities, environments and customers.

We are an Equal Opportunity Employer and welcome applications from diverse candidates. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status or any other prohibited ground of discrimination.



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