Digital Marketing Specialist
4 weeks ago
We are seeking a highly motivated Digital Marketing Specialist to join our Paid Social Media team. The ideal candidate will have 3+ years of experience in buying cross-platform e-commerce paid social media ads and be comfortable leading client discussions.
Key Responsibilities:
- Manage campaigns primarily within Facebook Ads manager, but also work within Pinterest, TikTok, etc.
- Actively manage paid social campaigns to the clients' goals which may include engagement, acquisition, direct response, reach and frequency, etc.
- Analyze performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions
- Communicate weekly with clients on all elements of the campaign, including planning, performance, project status and client goals
- Maintain high levels of up-to-date knowledge of best practices and strategies in social media and paid media
- Assist in development of media strategy and building paid social media plans (including audience targeting and segmentation, messaging, budgeting, etc.)
- Developing e-commerce advertisement copy for paid social campaigns.
- Develop, grow, and maintain relationships through exceptional client service
Requirements:
- Must be authorized to work in the U.S.
- Must have 3+ years of experience in buying cross-platform e-commerce paid social media ads.
- Must be comfortable leading client discussion in relation to the accounts you actively manage.
- Must be comfortable managing 4-7 accounts.
- Experience with Google Analytics
- Experience with Klaviyo & Shopify
- Experience with the Google Suite [Gmail, GCal, Google Drive]
Benefits:
- Comprehensive health care, 401k, short/long-term disability, life, dental, and vision insurance.
- Transit and parking benefits.
- Work-life balance initiatives such as taking your birthday off and Flex Fridays.
- Informal and relaxed dress code.
- Virtual happy hours and game nights
We are proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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