Strategic Marketing Director

4 days ago

Reston, Virginia, United States McAfee Full time
About the Role

We are seeking a highly skilled and experienced Strategic Marketing Director to join our team at McAfee. As a key member of our organization, you will be responsible for developing and executing data-driven marketing campaigns that drive revenue and retention rates of customers acquired through Retail and PC OEM partnerships globally.

Key Responsibilities
  • Craft and execute strategies to improve business performance of customers acquired through channel partners, focusing on revenue and retention rates, and underlying key metrics.
  • Monitor, evaluate and report on key metrics relating to bookings, retention rates, customer journey and campaign performance.
  • Lead the strategy, creation, and execution of comprehensive integrated marketing campaigns aimed at increasing awareness, fostering understanding, and driving growth through retention.
  • Develop and execute testing strategies to optimize retention and monetization through personalized offers, promotions and messaging.
  • Manage a dedicated team of marketers within your organization.
  • Work closely with cross-functional teams to manage stakeholders and drive initiatives.
About You
  • 7+ years of experience in account management, ecommerce or lifecycle marketing.
  • Past experience running a large multi-million-dollar business with accountability for financial results.
  • Experience managing agency & outside partners (media, creative, and research).
  • Comprehensive understanding of the a/b testing process and data-driven experimentation; knowledge of Adobe Analytics, Adobe Target, or other analytics & testing platforms.
  • Passion for and demonstrated track record of driving initiatives that improve customer experience and monetization.
  • Strong business acumen and understanding of financial performance, underlying drivers and levers.
  • Strong execution skills including proven ability to drive multiple initiatives in a fast-paced, innovative environment.
  • Excellent analytical and critical thinking skills, along with persuasive verbal and written communication abilities.
  • Team player that develops strong relationships, is able to influence stakeholders and drive cross-functional alignment to accomplish strategic objectives.
About McAfee

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users' needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protect their families and communities with the right security at the right moment.

Company Benefits and Perks
  • Bonus Program
  • 401k Retirement Plan
  • Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
  • Paid Parental Leave
  • Support for Community Involvement
  • 14 Paid Company Holidays
  • Unlimited Paid Time Off for Exempt Employees
  • 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year

We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

  • Strategic Marketing Director

    16 hours ago

    Reston, Virginia, United States McAfee Full time

    About the RoleWe are seeking a highly skilled Strategic Marketing Director to lead our Retention Marketing efforts and drive customer growth. As a key member of our team, you will be responsible for developing and executing data-driven marketing strategies to maximize revenue and retention rates of customers acquired through Retail and PC OEM partnerships...

  • Strategic Marketing Lead

    2 weeks ago

    Reston, Virginia, United States AIAA Full time

    Strategic Marketing LeadThe American Institute of Aeronautics and Astronautics (AIAA) is in search of a Strategic Marketing Lead to become an integral part of our Revenue Development, Marketing & Communications division. This role focuses on crafting and implementing both internal and external marketing initiatives that utilize market analysis and historical...

  • Director of Pricing and Strategic Initiatives

    5 hours ago

    Reston, Virginia, United States LHH Full time

    Job Title: Director of Pricing and Strategic InitiativesLocation: Not SpecifiedLHH is a dynamic and innovative company specializing in merchandising installations. As part of their growth strategy, they are seeking a strategic Pricing and Strategy Director to join the team.Key Responsibilities:Collaborate with internal teams and external partners to develop...

  • Strategic Operations Director

    16 hours ago

    Reston, Virginia, United States MyFunded Futures Full time

    About the RoleWe are seeking an experienced and strategic Chief Operating Officer (COO) to oversee the ongoing operations and procedures of MyFundedFutures, a premier futures prop trading firm.Key ResponsibilitiesDesign and implement business strategies, plans, and procedures to drive growth and efficiency.Set comprehensive goals for performance and growth,...

  • Product Marketing Director

    5 days ago

    Reston, Virginia, United States Graduate Management Admission Council™ (GMAC™) Full time

    Job SummaryWe are seeking a highly skilled and experienced Product Marketing Director to join our team at Graduate Management Admission Council™ (GMAC™). As a key member of our marketing team, you will be responsible for developing and executing the go-to-market strategy for our full suite of products and services.Key ResponsibilitiesExisting Portfolio...

  • Strategic Marketing Lead

    1 week ago

    Reston, Virginia, United States AIAA Full time

    Job OverviewPosition SummaryThe American Institute of Aeronautics and Astronautics (AIAA) is in search of a Marketing Operations Manager to join our dynamic Revenue Development, Marketing & Communications team. This role is pivotal in crafting and executing comprehensive marketing strategies that utilize market insights and historical data to enhance AIAA's...

  • Strategic Capture Director

    7 days ago

    Reston, Virginia, United States ASRC Federal Full time

    Job DescriptionASRC Federal is seeking an experienced Capture Director to lead capture efforts for NOAA customers within our Space Operating Group.This position will report to the Vice President of Business Development. The ideal candidate will have a proven track record of leading successful captures across the Space Operating Group portfolio of...

  • Strategic Director of Inventory Optimization

    6 days ago

    Reston, Virginia, United States LHH Full time

    About LHHLHH is a leading company in the industry, seeking a highly skilled and experienced professional to join our team as a Strategic Director of Inventory Optimization.Job SummaryWe are looking for a results-driven professional to lead our inventory planning and optimization efforts. The ideal candidate will have a strong background in supply chain...

  • Marketing Director

    4 days ago

    Reston, Virginia, United States In-Finite Search Solutions Full time

    The ideal candidate will be responsible for leading an effective business strategy to propel company growth and success. You will work collaboratively with cross-functional teams to understand business needs, act as a company brand ambassador to external sources, and drive revenue growth through successful business campaigns.Key ResponsibilitiesAnalyze and...

  • Strategic Marketing Project Manager

    2 weeks ago

    Reston, Virginia, United States Government Business Results Full time

    About Government Business Results (GBR)GBR is a specialized Go-To-Market agency that collaborates with international technology companies to enhance their presence in the public sector, including government, education, and healthcare markets. With our headquarters in Virginia and a remote workforce across the United States, we excel in crafting strategies,...

  • Global Marketing Director

    7 days ago

    Reston, Virginia, United States Interfacio Ltd Full time

    Interfacio Ltd is seeking a seasoned marketing leader to serve as the Chief Marketing Officer, responsible for leading all marketing activity across the business.About the RoleThis key leadership position will focus on overseeing the entire marketing function within the business, including corporate communications, brand management, product marketing, and...

  • Digital Marketing Specialist

    1 day ago

    Reston, Virginia, United States Muller, Inc. Full time

    Job DescriptionJob Title: Marketing DirectorJob Type: Full-time, ExemptReports to: Director of MarketingAbout the Role:We are seeking a highly skilled Marketing Director to join our team at Muller, Inc. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.Key...

  • Senior Director/Executive Medical Director of Safety and Pharmacovigilance

    3 days ago

    Reston, Virginia, United States Meet Full time

    Meet is seeking a highly experienced and motivated Senior Medical Director/Executive Medical Director to lead our Safety and Pharmacovigilance efforts. As a key member of our team, you will play a crucial role in ensuring the safety and efficacy of our therapeutic products throughout their lifecycle.Position Overview:As the Senior Medical Director/Executive...

  • Benefits Director

    3 days ago

    Reston, Virginia, United States VeriSign, Inc. Full time

    Job SummaryVeriSign, Inc. is seeking a highly skilled Benefits Director to lead the development and implementation of comprehensive benefits programs that align with the company's strategic objectives.Key ResponsibilitiesBenefits Program Design and AdministrationDesign, deliver, and administer domestic and international benefit plans to meet the diverse...

  • Strategic Executive Leader

    3 days ago

    Reston, Virginia, United States kpCompanies Full time

    About kpCompanieskpCompanies is a leading search firm dedicated to connecting exceptional talent with forward-thinking organizations. We are proud to partner with Healthy Community Initiative (HCI) to find a seasoned and community-driven Executive Director who will lead the organization's mission to cultivate collaborative communities in Rice County that...

  • Human Resources Director

    4 days ago

    Reston, Virginia, United States Frazer Jones Full time

    Job Summary:Frazer Jones is seeking a seasoned Human Resources Director to spearhead the HR function for our organization. As a key member of our leadership team, you will report directly to the CEO and be responsible for managing the recruitment process, advising top executives on strategic planning, and overseeing personnel data management.Key...

  • Senior Business Development Director

    1 week ago

    Reston, Virginia, United States Peraton Full time

    Business Development Senior ManagerPeraton is seeking a seasoned executive to lead the growth of our Diplomacy and Justice account, supporting key government agencies such as the Department of Justice, Federal Bureau of Investigation, and Drug Enforcement Administration.Key Responsibilities:Develop and execute strategic growth plans to drive revenue growth...

  • Marketing Director

    3 days ago

    Reston, Virginia, United States Matura Farrington Full time

    Matura Farrington is seeking a seasoned Marketing Manager to spearhead the development and execution of our marketing strategy. As a key member of our team, you will be responsible for creating and implementing campaigns that drive business growth and enhance our brand reputation.Key Responsibilities:Develop and execute a comprehensive marketing plan that...

  • Senior Director of Account Management and Growth Strategy

    3 days ago

    Reston, Virginia, United States Leidos Full time

    About the RoleLeidos is seeking a highly experienced and skilled Senior Director to lead our Account Management and Growth Team. As a key member of our leadership team, you will be responsible for driving business growth, developing strategic plans, and building strong relationships with key stakeholders.Key ResponsibilitiesDevelop and Execute Strategic...

  • Director of Business Growth for Department of Justice

    7 days ago

    Reston, Virginia, United States ASRC Federal Holding Company Full time

    Job DescriptionASRC Federal Holding Company is seeking a Senior Director of Business Development for Department of Justice to join our Civilian and Health operating group.This individual will be responsible for the new business growth of our DOJ business, developing and managing the DOJ pipeline, and identifying, qualifying, and closing business...